SimilarWeb Amazon Intelligence for ecommerce teams. Analyze category trends, competitive landscape, keyword opportunities, product performance, and brand health on Amazon using SimilarWeb Shopper Intelligence data.
npx claudepluginhub similarwebproductteam/retail-iq-plugins --plugin amazon-intelligenceMonitor your brand health on Amazon — sales trends, search share changes, competitive shifts, and alerts
Deep-dive competitive analysis against your Amazon competitors — sales, search share, keywords, and products
Analyze Amazon on-site search keywords — find opportunities, track trends, and identify gaps in your keyword strategy
Get a full market overview of your Amazon category — size, trends, top brands, top products, and search demand
Browse your analysis history — view past reports, methodology logs, and review results
Analyze Amazon product (ASIN) performance — sales trends, keyword drivers, and competitive benchmarks
Set up your brand profile — ASINs, competitors, and categories for personalized Amazon intelligence
Amazon brand-level performance monitoring using SimilarWeb Shopper Intelligence. Track brand sales trends, search share of voice, top products, keyword health, and portfolio optimization. Use when the user asks about brand performance, sales trends, brand health, search share, how their brand is doing, or brand-level KPIs on Amazon.
Amazon category-level market intelligence using SimilarWeb Shopper Intelligence. Analyze category size, growth trends, top brands, top products, search demand, and seasonal patterns. Use when the user asks about market size, category trends, market overview, who leads a category, what's trending, or seasonal demand patterns on Amazon.
Analyze Amazon competitors using SimilarWeb Shopper Intelligence. Compare brand sales performance, search share of voice, keyword overlap, and product positioning against direct competitors. Use when the user asks about competitors, competitive landscape, market share, share of voice, who is winning a category, or competitive threats on Amazon.
SimilarWeb-branded HTML dashboard builder for Amazon Intelligence. Generates beautiful, interactive single-file HTML reports with KPI cards, data tables, charts, trend indicators, and alerts. Every other skill should use this skill to present results visually. Use when generating any report, dashboard, or visual output.
Comprehensive keyword gap analysis for Amazon brands using SimilarWeb Shopper Intelligence. Identifies keyword opportunities by comparing your brand's keyword portfolio against competitors, the category, and at the ASIN level. Scores and prioritizes gaps by volume, competition, and trend direction. Use when the user asks about keyword gaps, missing keywords, keyword opportunities, where competitors are winning on search, or what keywords they should target next on Amazon.
Amazon on-site search keyword intelligence using SimilarWeb Shopper Intelligence. Discover high-value keywords, analyze search trends, find keyword gaps, and identify which brands and products win on specific search terms. Use when the user asks about keywords, search terms, Amazon SEO, search share, keyword opportunities, or what shoppers are searching for.
Memory management for Amazon Intelligence. Handles saving analysis reports with methodology audit trails, managing the analysis index, and reading/writing plugin settings in CLAUDE.md. Use when any command needs to save results, log methodology, read past analyses, or manage settings. Also use when the user asks about past reports, analysis history, or plugin settings.
Amazon product-level (ASIN) analytics using SimilarWeb Shopper Intelligence. Track ASIN sales performance, identify keyword drivers, benchmark against competitive products, and analyze portfolio performance. Use when the user asks about a specific ASIN, product performance, product comparison, best-selling products, or product-level trends on Amazon.
A plugin marketplace for Claude Code — SimilarWeb intelligence tools for ecommerce, competitive analysis, and market research.
# Add the SimilarWeb marketplace
/plugin marketplace add <your-org>/similarweb-plugins
# Browse available plugins
/plugin search @similarweb-plugins
# Install a plugin
/plugin install amazon-intelligence@similarweb-plugins
| Plugin | Description | Commands | Skills |
|---|---|---|---|
| amazon-intelligence | Amazon category trends, competitive landscape, keyword opportunities, product performance, and brand health | 7 | 8 |
# Add marketplace
/plugin marketplace add <your-org>/similarweb-plugins
# Install specific plugins
/plugin install amazon-intelligence@similarweb-plugins
# Clone repository
git clone <repo-url>
cd similarweb-plugins
# Install locally for testing
/plugin marketplace add ./
/plugin install amazon-intelligence@similarweb-plugins
See CONTRIBUTING.md for the full guide. In short:
plugins/your-plugin-name/.claude-plugin/plugin.json with name, version, description.claude-plugin/marketplace.jsonnpm run validate to check everything# Validate marketplace structure and all plugins
npm run validate
# Deep-validate plugin contents
npm run validate:plugins
# Generate registry.json summary
npm run generate:registry
similarweb-plugins/
.claude-plugin/
marketplace.json # Plugin catalog (the marketplace registry)
plugins/
amazon-intelligence/ # Each plugin is a self-contained directory
.claude-plugin/
plugin.json # Plugin manifest
.mcp.json # MCP server connections
commands/ # Slash commands
skills/ # Skills (domain knowledge)
agents/ # Sub-agents (e.g., review-agent)
references/ # Reference docs for the plugin
README.md # Plugin documentation
scripts/
validate-all.js # Marketplace + plugin validation
validate-plugins.js # Deep plugin content validation
generate-registry.js # Generate registry.json for browsing
CONTRIBUTING.md # Guide for plugin authors
package.json # npm scripts for validation
registry.json # Auto-generated plugin index
All plugins in this marketplace connect to the SimilarWeb MCP server for data. Plugins may also integrate with optional connectors like Slack for sharing reports.
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