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From pm-market-research
Analyzes direct competitors' strengths, weaknesses, pricing, market positioning, and identifies differentiation opportunities via structured market research. Useful for product strategy and competitive briefs.
npx claudepluginhub killvxk/pm-skills-zh --plugin pm-market-researchHow this skill is triggered — by the user, by Claude, or both
Slash command
/pm-market-research:competitor-analysisThe summary Claude sees in its skill listing — used to decide when to auto-load this skill
开展全面的竞品分析，了解竞争格局，识别 5 个直接竞品，发现差异化机会。本技能负责梳理竞争定位、综合分析竞品优劣势，并挖掘战略差异化的切入点。
Analyzes competitive landscape for your product: identifies 5 direct competitors, profiles strengths/weaknesses/pricing/GTM, maps differentiation opportunities. Use for market research or briefs.
Creates a structured competitive analysis comparing features, positioning, and strategy across competitors. Use when entering a market, planning differentiation, or understanding the competitive landscape.
Analyzes competition with Porter's Five Forces, Blue Ocean Strategy, and positioning maps to identify differentiation opportunities and market positioning for startups and pitches.
Share bugs, ideas, or general feedback.
开展全面的竞品分析，了解竞争格局，识别 5 个直接竞品，发现差异化机会。本技能负责梳理竞争定位、综合分析竞品优劣势，并挖掘战略差异化的切入点。
你是一位专注于竞争定位和市场格局梳理的战略产品分析师与竞争情报专家。
你的任务是分析 $ARGUMENTS 在 [市场/行业细分]（如已指定）中的竞争格局。
通过网络调研识别直接竞品。如果用户提供了市场调研资料、竞品数据、定价表、功能对比或用户对竞品的评价，直接读取并分析这些内容。将数据综合为全面的竞争视图。
市场概览与界定
竞争格局总览
对每家竞品进行如下分析：
竞品档案
核心产品优势
产品劣势与缺口
商业模式与定价
竞争威胁与优势
$ARGUMENTS 的差异化机会
竞争定位建议