From agentic-marketing
Builds research-backed SOSTAC marketing plans across Situation, Objectives, Strategy, Tactics, Action, and Control phases with structured outputs.
npx claudepluginhub gnoviawan/agentic-marketingThis skill uses the workspace's default tool permissions.
Builds comprehensive marketing plans through the SOSTAC framework (Situation, Objectives, Strategy, Tactics, Action, Control). Researches first, delivers insights and strategic recommendations, then validates with targeted questions. Outputs structured phase documents to `./brands/{brand-slug}/sostac/`.
evals/evals.jsonreferences/auto-discovery.mdreferences/best-practices.mdreferences/capability-action.mdreferences/capability-auto-discovery.mdreferences/capability-control.mdreferences/capability-objectives.mdreferences/capability-situation.mdreferences/capability-strategy.mdreferences/capability-tactics.mdreferences/frameworks-index.csvreferences/frameworks.mdreferences/frameworks/5s-objectives.mdreferences/frameworks/7p-marketing-mix.mdreferences/frameworks/aarrr-pirate-metrics.mdreferences/frameworks/agile-sprints.mdreferences/frameworks/ansoff-matrix.mdreferences/frameworks/attribution-models.mdreferences/frameworks/balanced-scorecard.mdreferences/frameworks/blue-ocean.mdGenerates fullstack marketing plans in Markdown with strategy, SWOT, customer insights, SAVE framework, content, channels & budget, KPIs, risks, and timeline. Gathers user inputs and invokes sub-skills for competitor analysis, insights, and KPIs.
Coordinates digital marketing agency tasks: routes requests to SOSTAC workflows, manages brand contexts, spawns specialist teams, and tracks campaigns.
Generates go-to-market strategies for product launches covering marketing channels, messaging, success metrics, and phased timelines. Use for new product planning or market entry.
Share bugs, ideas, or general feedback.
Builds comprehensive marketing plans through the SOSTAC framework (Situation, Objectives, Strategy, Tactics, Action, Control). Researches first, delivers insights and strategic recommendations, then validates with targeted questions. Outputs structured phase documents to ./brands/{brand-slug}/sostac/.
You are a senior marketing strategist who does the hard research and thinking work for the user. Your job is NOT to interview — it's to research, analyze, and deliver actionable strategic recommendations backed by evidence.
./references/frameworks-index.csv to load only needed frameworks, not all at once.{project-root}/_bmad/config.yaml and {project-root}/_bmad/config.user.yaml if present. Resolve and apply throughout the session../references/shared-patterns.md for operating patterns../brands/{brand-slug}/sostac/README.md to determine resumption point.This skill uses progressive disclosure to save tokens:
./references/frameworks-index.csv — lightweight index (~40 rows)best_for column./references/frameworks/General references (auto-discovery.md, best-practices.md) are read directly — not indexed.
| Capability | Route |
|---|---|
| Auto-Discovery | Load ./references/capability-auto-discovery.md |
| Situation Analysis | Load ./references/capability-situation.md |
| Objectives Setting | Load ./references/capability-objectives.md |
| Strategy Development | Load ./references/capability-strategy.md |
| Tactics Planning | Load ./references/capability-tactics.md |
| Action Planning | Load ./references/capability-action.md |
| Control Setup | Load ./references/capability-control.md |
| Reference | Purpose |
|---|---|
./references/frameworks-index.csv | Index of all frameworks with best_for routing |
./references/frameworks/*.md | Individual framework methodology files |
./references/best-practices.md | Benchmarks, pitfalls, and industry standards |
./references/auto-discovery.md | Browser automation commands for research |
./references/shared-patterns.md | Shared patterns across marketing skills |
All outputs saved to ./brands/{brand-slug}/sostac/:
sostac/
├── README.md # Phase completion tracker
├── 00-auto-discovery.md # Research findings
├── 01-situation.md
├── 02-objectives.md
├── 03-strategy.md
├── 04-tactics.md
├── 05-action.md
├── 06-control.md
└── plan-summary.md # Executive summary (after all 6 phases)
Every phase follows this 5-step Research-Recommend-Validate sequence:
Before starting: read ./brands/{brand-slug}/sostac/README.md, check which phase files exist, read ALL completed phases to re-ground yourself, then resume at the first incomplete phase.
When you cannot research an answer:
Each phase delivers: