From jams-skills
Polishes JAMS manuscript prose, abstract, and introduction to match the journal's dual theory-and-managerial voice. Use during late-stage revision when contribution is settled.
How this skill is triggered — by the user, by Claude, or both
Slash command
/jams-skills:jams-writing-styleThe summary Claude sees in its skill listing — used to decide when to auto-load this skill
- The introduction buries the idea, or opens with literature instead of the phenomenon
JAMS prose carries strong method while staying readable to a marketing academic and a thoughtful practitioner. The register is precise but not opaque — jargon and notation earn their place only when they sharpen the argument. The journal's identity is the bridge between marketing science and marketing practice, and the writing has to keep both readers in the room. Write so a CMO could follow the implications and a methodologist could trust the rigor.
A strong JAMS introduction does five things, in order:
Write the introduction and abstract last, after results stabilize, so the promises match the paper.
This subsection is where JAMS papers are most often weakest. Make it concrete:
The conventional empirical JAMS article moves: introduction → theoretical background / conceptual development (with the hypotheses and the model figure) → method → results → general discussion (theoretical contribution, managerial implications, limitations, future research). Keep transitions explicit so the argument is one continuous thread — each section should open by saying what it does for the contribution, and the results should be read back against the hypotheses in order. Conceptual papers replace method/results with the framework and propositions, but still close on theory plus managerial reading. A paper that reads as disconnected modules — a method section with no tie to the hypotheses, a discussion that introduces new claims — is a frequent exposition complaint.
【Intro arc】phenomenon → gap → dual contribution → approach → findings: pass/fix
【Dual contribution stated】theory + managerial both explicit? yes/fix
【Abstract】finding + magnitude + managerial implication; length/structure ok? pass/fix
【Hypotheses】numbered + consistent wording everywhere? pass/fix
【Discussion】real managerial-implications subsection? pass/fix
【Construct consistency】one name per construct? pass/fix
【Next skill】jams-submission
npx claudepluginhub brycewang-stanford/awesome-journal-skills --plugin jams-skillsPolishes prose for Journal of Marketing manuscripts: front-loads arguments, writes for general scholarly-managerial audience, enforces AMA author-date style and formatting.
Polishes prose and structure for Journal of Management Studies manuscripts: landing abstracts and intros, sustaining theory-forward narratives, and enforcing Harvard refs, UK/US English, and 200-word abstracts.
Polishes prose for JMR manuscripts: enforces 200-word third-person abstract, AMA author-year citations, exact p-values, and front-loaded research argument. For late-stage polish after contribution is settled.