From s3-creative-agent
**S3 Creative Brief: Paid Ads**: Produces a project-specific creative brief for paid advertising campaigns including PPC, display, programmatic, and paid social. This is one of four S3 Creative Brief types used by Studio 3 Marketing. - MANDATORY TRIGGERS: paid ads brief, paid advertising brief, S3 paid ads brief, PPC brief, display ads brief, programmatic brief, paid media brief, ad campaign brief - Also trigger when: the s3-brief-selector router skill routes a user here after they select "Paid Ads" as their creative brief subtype - Do NOT trigger on: "foundational brief," "client brief," "onboarding brief," "S3 brief," "website brief," "media brief," "social media brief," or ambiguous phrases like "brief," "creative brief," or "start a brief" — those are handled by other S3 skills
npx claudepluginhub andrescuervo-s3/s3-creative-agentThis skill uses the workspace's default tool permissions.
This skill is under active development. The full paid ads creative brief workflow, templates, and section instructions are being designed.
Plans and manages paid media campaigns across Google, Meta, LinkedIn, TikTok, and programmatic channels. Outputs campaign briefs, ad copy, audiences, and budgets for PPC, SEM, retargeting.
Generates structured campaign concepts, messaging pillars, and copy briefs for paid ads from brand-profile.json and optional audit results. Outputs campaign-brief.md for ad workflows.
Mandates invoking relevant skills via tools before any response in coding sessions. Covers access, priorities, and adaptations for Claude Code, Copilot CLI, Gemini CLI.
Share bugs, ideas, or general feedback.
This skill is under active development. The full paid ads creative brief workflow, templates, and section instructions are being designed.
When complete, this skill will produce a project-specific creative brief for paid advertising campaigns (PPC, display, programmatic, paid social). Unlike the Foundational Brief (which captures evergreen client facts), the Paid Ads Creative Brief is tied to a specific campaign and will cover areas such as:
Since this skill is still being developed, when triggered:
This skill will reference the client's Foundational Brief (produced by the s3-foundational-brief skill) as a source of established facts about the client, audiences, competitors, and brand voice. The Foundational Brief should ideally exist before a Creative Brief is started, but it is not strictly required.