Help us improve
Share bugs, ideas, or general feedback.
Generates five article headline variants optimized for different search intents (informational, news, how-to, comparison, opinion). Use after writing to improve SEO performance and click-through rate.
npx claudepluginhub ur-grue/autopunk-media-skills --plugin autopunk-media-skillsHow this skill is triggered — by the user, by Claude, or both
Slash command
/autopunk-media-skills:seo-headline-variants-writerThe summary Claude sees in its skill listing — used to decide when to auto-load this skill
Produces five headline variants for a single article, each optimised for a different reader search intent — so editors can choose the version that best matches how their target audience actually searches for this topic.
Generates five distinct A/B testable headline variants using techniques like curiosity gap, direct benefit, news-forward, question format, and specificity/number-led. Each variant includes a hypothesis note. Useful for publishing editors running A/B tests or click-through optimization.
Generates headline candidates (news, press release, pitch subject lines) from raw story facts using ten proven headline moves.
Generates optimized titles, headlines, and subject lines for content like YouTube videos, newsletters, emails, and social posts using platform-specific formulas.
Share bugs, ideas, or general feedback.
Produces five headline variants for a single article, each optimised for a different reader search intent — so editors can choose the version that best matches how their target audience actually searches for this topic.
Required: Article topic in one or two sentences; primary keyword or key phrase you want to rank for (e.g. "remote working productivity"). Optional: Secondary keywords; target audience (e.g. HR managers, first-time homebuyers, general readers); publication tone (neutral news, opinion, service journalism, investigative); article word count and type (explainer, investigation, interview, list, news report).
The five intent types this skill targets:
Five numbered headline variants, each on its own line. Below each variant: intent label, character count, and a one-sentence rationale explaining the strategic choice. Total output: 15–20 lines. No bullet points inside the rationale — single sentence only. Sentence case, not title case, unless title case is standard for your publication (specify if so).
Article: An investigation into how large employers are quietly reversing remote working policies, requiring staff to return to the office full-time with little notice, and the legal questions this raises for employees who relocated during the pandemic.
Primary keyword: remote working rights Secondary keywords: return to office policy, work from home law Audience: employed adults, general readers Tone: neutral investigative journalism Article type: investigation, approximately 2,400 words
Remote working rights under threat as employers reverse pandemic-era policies Intent: Informational | 71 chars (trim if needed) | Leads with the rights angle, which is the investigation's core finding; suits readers who searched for what their entitlements are.
Firms quietly scrap remote working as return-to-office orders grow Intent: News / recency | 63 chars | Foregrounds the trend as a developing news event; "quietly" signals the investigative nature without overpromising.
How to protect your remote working rights if your employer calls you back Intent: How-to / guide | 68 chars | Directly addresses the reader facing this situation; "calls you back" mirrors natural search language.
Remote working vs return to office: what employers can legally require Intent: Comparison / decision | 66 chars | Frames the tension as a question the reader is weighing; includes both secondary keywords naturally.
The quiet rollback of remote working — and why employees should be worried Intent: Opinion / take | 69 chars | Signals editorial perspective; suits opinion or analysis placement; "rollback" is a strong, specific verb.