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Generates headline and subheadline options calibrated to a specific publication's voice. Provide an article summary and target outlet, receives structured choices with register annotations.
npx claudepluginhub ur-grue/autopunk-media-skills --plugin autopunk-media-skillsHow this skill is triggered — by the user, by Claude, or both
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/autopunk-media-skills:headline-generatorThe summary Claude sees in its skill listing — used to decide when to auto-load this skill
Generates a range of headline and subheadline options across different registers, lengths, and publication styles for a given article or feature.
Generates publication-ready headline variants for news articles, features, and digital content, ranked by editorial strength and optimized for print, web, or social.
Generates headline candidates (news, press release, pitch subject lines) from raw story facts using ten proven headline moves.
Generates 3-5 title options each in two-word, three-word, and up to 10-word categories for essays or blog posts by analyzing core argument, imagery, messaging, and style.
Share bugs, ideas, or general feedback.
Generates a range of headline and subheadline options across different registers, lengths, and publication styles for a given article or feature.
Required: Article topic or a 2–4 sentence summary of the piece; publication type or audience (e.g., national newspaper, trade publication, literary magazine, digital media brand) Optional: Existing working headline you want to improve or use as reference; headline character limit; whether a subheadline (dek) is needed; any words or framing to avoid; tone directive (serious, provocative, wry, neutral)
6–10 headline options organized into clusters by register (e.g., "Direct/News," "Analytical/Literary," "Provocative/Punchy"). Each headline followed by its dek. One-line annotation on register and best-use context. Total length: 400–600 words. No markdown beyond bold for headline text. Output ends with a "Next Step" note identifying which headline cluster is strongest for the specified publication and what to do immediately: send to editor, run newsletter-teaser-writer, or adapt the top option for social.
Article summary: A long-form investigation into how small cities across the country are quietly changing their zoning laws to allow more housing density — without waiting for federal or state action. The piece profiles three specific cities, quotes planning officials, and shows early results: rents have stabilized in one city after 18 months. Publication: National general-interest magazine, serious but accessible (think Atlantic or Harper's register) Dek needed: Yes No character limit specified
Direct / News Register
The Cities Quietly Fixing the Housing Crisis Dek: While Washington debates, a handful of small American cities are rewriting their zoning codes — and it's already working. (Best for: digital homepage; SEO-friendly; clear noun phrase)
The Zoning Fix Nobody Talked About Dek: In three cities that refused to wait for federal action, a quiet change in land-use law is doing what years of policy arguments couldn't. (Best for: social media; punchy, works short)
Analytical / Literary Register
A City Changes Its Mind About the Backyard Dek: Across America, a small but growing number of communities are betting that denser housing — not new highways or federal grants — is the answer to affordability. (Best for: print feature; evocative, rewards the curious reader)
How to Build a City Without Fighting About It Dek: The housing crisis has been a federal argument for decades. These three cities stopped waiting. (Best for: print or digital long-form; dry irony, intellectual register)
Provocative / Punchy Register
They Changed Three Lines in the Zoning Code. Rents Stopped Rising. Dek: It was not a dramatic policy breakthrough. It was not a federal program. In one mid-sized city, it took 18 months. (Best for: newsletter or social; specificity drives clicks; best for data-forward pieces)
The Housing Solution That Doesn't Require Congress Dek: Forget the federal debate. In cities where planners quietly rewrote zoning law, early results are forcing a rethink of how America builds. (Best for: digital opinion/analysis section)
Cover / Short Form
Notes: Options 1 and 5 are strongest for digital/SEO. Options 3 and 4 suit the literary register of a print feature. If this piece goes on a cover, Option 7 with a coverline dek is the most elegant short form.