s3-creative-brief-website
**S3 Creative Brief: Website**: Produces a project-specific creative brief for website design, redesign, or development projects. This is one of four S3 Creative Brief types used by Studio 3 Marketing. - MANDATORY TRIGGERS: website brief, website creative brief, S3 website brief, web design brief, website redesign brief, website development brief - Also trigger when: the s3-brief-selector router skill routes a user here after they select "Website" as their creative brief subtype - Do NOT trigger on: "foundational brief," "client brief," "onboarding brief," "S3 brief," "media brief," "paid ads brief," "social media brief," or ambiguous phrases like "brief," "creative brief," or "start a brief" — those are handled by other S3 skills
From s3-creative-agentnpx claudepluginhub andrescuervo-s3/s3-creative-agent --plugin s3-creative-agentThis skill uses the workspace's default tool permissions.
S3 Creative Brief: Website
Placeholder Notice
This skill is under active development. The full website creative brief workflow, templates, and section instructions are being designed.
What This Skill Will Do
When complete, this skill will produce a project-specific creative brief for website work (design, redesign, or development). Unlike the Foundational Brief (which captures evergreen client facts), the Website Creative Brief is tied to a specific project and includes:
- Project scope and objectives
- Target audience (referencing the Foundational Brief's audience profiles)
- Sitemap or page structure requirements
- Design direction and brand application
- Content requirements and messaging priorities
- Technical requirements and integrations
- Timeline and milestones
- Success metrics
Current Behavior
Since this skill is still being developed, when triggered:
- Acknowledge that the user wants a Website Creative Brief
- Let them know the full skill is under development
- Ask if they'd like to share any notes, requirements, or ideas for what this brief should contain — this input will help shape the final skill
- If they have an existing Foundational Brief for the client, note that the creative brief will reference it
Dependencies
This skill will reference the client's Foundational Brief (produced by the s3-foundational-brief skill) as a source of established facts about the client, audiences, competitors, and brand voice. The Foundational Brief should ideally exist before a Creative Brief is started, but it is not strictly required.