By varnan-tech
Automate go-to-market workflows for SaaS/OSS developers: research competitors and customer pains, generate launch assets (Product Hunt, Show HN), personalized outreach sequences (email/LinkedIn/Reddit), marketing content (case studies, ebooks, newsletters, social posts), changelogs/PR summaries, dependency audits, and channel monitoring (HN/Reddit/Slack).
npx claudepluginhub varnan-tech/opendirectory --plugin opendirectory-gtm-skillsWorld-class brand strategist and naming expert. Uses an interrogation-led discovery phase to extract your brand's DNA, then applies scientific naming frameworks (Phonosemantics) and automated multi-TLD domain checking.
Use when the user asks to generate or update a project's CLAUDE or AGENTS context file from a codebase scan. Writes a focused file under 100 lines containing only the non-obvious build commands, conventions, and gotchas Claude Code needs.
Use when the user wants to verify cold emails, enrich a lead list, or autonomously guess email addresses from a CSV using ValidEmail.co or the open-source Reacher engine.
Give it your product URL or description. It finds your top 5 competitors, runs three-track PR research across all of them (editorial, podcasts, communities), identifies which channels appear most frequently, looks up the journalist or host for each, and returns a tiered outreach list with story angles and ready-to-send cold pitch drafts tailored to your product. Use when asked to find PR opportunities, discover where competitors got featured, build a media outreach list, find which journalists cover my space, or get pitch templates for press coverage.
Generate high-converting, deep-dive growth case studies in MDX format. Use this skill when asked to write a case study or blog post about a company's growth, tech stack, or product-led strategy. It handles the full pipeline (researching the company via Tavily, generating a 16:9 cover image, quality checking the draft, uploading assets to cloud storage, and pushing directly to the target repository).
Scans your project for outdated npm, pip, Cargo, Go, or Ruby packages. Runs a CVE security audit. Fetches changelogs, summarizes breaking changes with Gemini, and opens one PR per risk group (patch, minor, major). Includes Diagnosis Mode for install conflicts. Use when asked to update dependencies, check for outdated packages, open dependency PRs, scan for package updates, audit for CVEs, or flag breaking changes in upgrades. Trigger when a user says "check for outdated packages", "update my dependencies", "open PRs for dependency updates", "scan for CVEs", or "which packages need upgrading".
Generates and updates README.md and API reference docs by reading your codebase's functions, routes, types, schemas, and architecture. Uses graphify to build a knowledge graph first, then writes accurate docs from it. Use when asked to write docs, generate a README, document an API, update stale docs, create an API reference from code, add an architecture section, or document a project in any language. Trigger when a user says their docs are missing, outdated, or wants to document their codebase without writing it manually.
Drafts and designs a complete HTML email newsletter from a topic or content brief. Outputs paste-ready HTML for Loops, Mailchimp, Beehiiv, Resend, or any standard email platform. Includes subject line options and plain-text fallback. Trigger when a user says "write a newsletter", "draft an email newsletter", "create an HTML email", "design an email for my subscribers", or "write a newsletter about [topic]".
Takes a GitHub PR URL or the current branch and writes a plain-English explanation of what it does and why, then posts it as a PR comment. Use when asked to explain a PR, summarize a pull request, write a plain-English description of a PR, add a summary comment to a PR, or understand what a PR changes. Trigger when a user says "explain this PR", "summarize this pull request", "what does this PR do", "add a comment explaining the PR", or shares a GitHub PR URL and asks what it does.
Takes a competitor's public GitHub repo URL, fetches their open issues via the GitHub REST API, filters noise locally, clusters issues into 6 demand categories, computes a demand score per issue and per cluster, and outputs a ranked demand gap report with a GTM messaging brief. Use when asked to scan a competitor's GitHub issues, find what their users are begging for, turn GitHub complaints into product positioning, identify competitor feature gaps, or generate messaging from real user demand. Trigger when a user says "scan competitor issues", "what are users asking for on X repo", "find demand gaps in Y", "turn GitHub issues into messaging", or "what should I build based on competitor complaints".
Generates a professionally designed case study PDF for B2B SaaS sales and marketing. Supports 7 page layouts, 9 style presets, 1-4 page output. Trigger when user says "create a case study", "write a customer story", "make a case study PDF", "design a success story", "turn this customer win into a PDF".
Generates data visualization charts (bar, line, area, pie, doughnut, scatter, radar, treemap) as PNG using Apache ECharts v6. 1080×1080px default, 5 style presets, highlight annotations. Trigger when user says "create a chart", "visualize data", "make a bar chart", "line graph", "pie chart", "data visualization", "chart this data", "plot", "graph", or "visualize these numbers".
Creates professionally designed B2B SaaS e-books in HTML + CSS, exported as print-ready PDF. 3–10 pages, 9 style presets, 11 page layout types. Trigger when user says "create an ebook", "design a lead magnet", "make a PDF guide", "build a gated content piece", "write a B2B ebook", "design a white paper", "create a nurture asset", or "make a PDF report".
Creates animated looping GIFs from CSS animations (default) or AI image-to-video. 800×800px default, 6 animation types, 4 style presets. Trigger when user says "create an animated gif", "make a looping gif", "animated banner", "CSS animation gif", "social media animation", "make this loop", "animated graphic", or "motion graphic".
Generates a professionally designed HTML slide deck from a brief or content. Outputs a single-file presentation + optional PDF. Supports 13 layout types and 8 style presets. Trigger when user says "create a slide deck", "make a presentation", "build a pitch deck", "make slides", "convert my notes to slides".
Monitors Hacker News for user-configured keywords, deduplicates against a local SQLite cache, and sends Slack alerts for new matching posts. Use when asked to monitor Hacker News for mentions, track keywords on HN, get alerts when something is posted about a topic on Hacker News, or set up HN keyword monitoring. Trigger when a user mentions Hacker News alerts, HN monitoring, keyword tracking on HN, or wants to know when a topic appears on Hacker News.
Rewrites AI-generated marketing copy to sound naturally human. It removes common AI cliches, adjusts the pacing, and ensures the tone is authentic and engaging.
Reads yesterday's Linear issues and GitHub commits for the authenticated user, formats a standup update (done / doing / blockers), and posts it to Slack. Use when asked to write a standup, generate a standup update, post to the standup channel, summarize yesterday's work, or automate the daily standup. Trigger when a user says "write my standup", "post standup", "generate standup update", "what did I do yesterday", or "kill the standup".
Takes pasted LinkedIn job posts or hiring descriptions and converts them into a structured buyer pain map with inferred pains, capability gaps, buy-vs-build signal, account priority scores, and suggested outreach angles. Use when asked to analyze hiring posts, decode job descriptions for buyer intent, build a pain map from job listings, extract GTM signals from hiring activity, or prioritize accounts based on hiring data. Trigger when a user says "analyze these job posts", "what pain does this hiring signal", "build a pain map from these listings", "decode this job description", or "score these accounts from their hiring".
Converts any content, blog post URL, pasted article, GitHub PR description, or a description of something built, into a formatted LinkedIn post with proper hook, story arc, and formatting. Optionally posts directly to LinkedIn via Composio. Use when asked to write a LinkedIn post, turn a blog into a LinkedIn update, announce a shipped feature, share a case study on LinkedIn, or post something professionally. Trigger when a user mentions LinkedIn, wants to share content professionally, says "post this to LinkedIn", or asks to repurpose a blog/article/PR for social media.
Generates and maintains a standards-compliant llms.txt file for any website — either by crawling the live site OR by reading the website's codebase directly. Use this skill when asked to create an llms.txt, add AI discoverability to a site, improve GEO (Generative Engine Optimization), make a website readable by AI agents, generate an llms-full.txt, check if a site has llms.txt, or audit a site's AI readiness for generative search. Trigger this skill any time a user mentions llms.txt, AI discoverability, LLM site readability, or wants their site to appear in AI-generated answers. Also trigger when the user is inside a website codebase and asks about SEO, AI readiness, or content structure.
Given a product description, category keywords, or competitor names (any combination), searches Reddit, Hacker News, GitHub Issues, G2, and Google Trends for the real pains your market experiences, then synthesizes everything into a positioning framework showing who your ICP is, what they say out loud, and exactly how to talk to them. Use when asked to understand a market, find ICP pain points, map competitors, build a positioning doc, find messaging angles, or answer who is my customer and what do they actually care about. Trigger when a user says map my market, who is my ICP, what pains does my market have, understand my market, find my target customer, what are the top complaints in X space, help me position my product, or who should I be selling to.
Takes a company name and optional contact, runs targeted research via Tavily, synthesizes a 1-page pre-call brief with Gemini, and optionally saves it to Notion. Use when asked to prepare for a meeting, research a prospect before a call, generate a company brief, create a pre-call summary, or write a meeting prep doc. Trigger when a user says "prepare me for a meeting with", "research this company before my call", "generate a meeting brief for", "I have a call with X tomorrow", or "create a prospect brief for".
Analyzes video hooks and scripts using Meta's TRIBE v2 fMRI model, providing a neuro-marketing breakdown of scroll-stopping power and retention risk.
Aggregates RSS feeds from the past week, synthesizes the top stories using Gemini, and publishes a newsletter digest to Ghost CMS. Optionally outputs formatted Markdown for Substack or any other platform. Use when asked to generate a newsletter, create a weekly digest, summarize RSS feeds, compile top stories for a newsletter, or publish a digest to Ghost. Trigger when a user mentions newsletter digest, weekly roundup, RSS digest, compile top stories, or publish to Ghost.
Transforms messy, unstructured source material (transcripts, rough notes, etc.) into a polished, structured LinkedIn carousel content pack for founders and GTM teams.
Turns rough notes, bullet points, voice transcripts, or tweet dumps into a polished, publication-ready blog post. Optionally enriches with Tavily research to add supporting data and credibility to claims. Use when asked to write a blog post from notes, turn rough ideas into an article, expand bullet points into a full post, clean up a voice transcript into a blog, or repurpose a tweet thread as an article. Trigger when a user says "write a blog post from this", "turn these notes into a post", "expand this into an article", "make this publishable", "I have rough notes write a blog", or "clean up this transcript".
Takes a list of npm package names (yours or competitors'), fetches 12 weeks of daily download data from the npm API, computes a breakout velocity score per package to identify hockey-stick growth, fetches maintainer profiles from the npm registry and GitHub API, and outputs a ranked lead brief for each breakout package with who built it, how to reach them, and what to say. Use when asked to find evangelists before they are famous, track competitor package momentum, identify breakout npm packages, map npm maintainers to Twitter or GitHub, or find DevTools leads from package growth signals. Trigger when a user says "find leads from npm packages", "who maintains these breakout packages", "track npm download trends", "find evangelists before they are famous", or "map npm maintainers to Twitter".
Higher-level OSS launch orchestrator that analyzes repos, selects channels, and coordinates launch plans.
Takes a buying signal and generates a personalized multi-channel outreach sequence across email, LinkedIn, and phone. Outputs 4-6 ready-to-send touchpoints over 10-14 days. Optionally drafts email touchpoints via Composio Gmail. Use when asked to write an outreach sequence, build a sales cadence, create a follow-up sequence, personalize outreach for a signal, or generate cold outreach messages. Trigger when a user says "build an outreach sequence for", "write a sales cadence for", "create outreach based on this signal", "they just raised a round write me a sequence", or "generate personalized outreach for".
Use when the user asks to write, draft, generate, or update a GitHub pull request description for the current branch. Reads the branch diff and commit messages, writes a structured PR body (summary, changes, testing), and optionally creates or updates the PR via the gh CLI.
Tell it what your product is (URL or description) and it finds 5 competitors globally, fetches their actual pricing pages, extracts every tier and price point, and returns a complete pricing intelligence report: the dominant pricing model in your space, a benchmark price table, feature gate analysis, competitive positioning map, and a concrete recommended pricing strategy for your product. Use when asked to research competitor pricing, find pricing benchmarks, decide how to price a product, understand pricing models in a space, or build a pricing strategy.
Audits any SaaS pricing page URL against 12 pricing psychology principles and outputs a ranked improvement report with specific rewrite suggestions and quick wins.
Tell the skill what your product shipped. It writes a polished dated entry to a living docs/changelog.md and produces a ready-to-use content package: tweet thread, LinkedIn post, email snippet, and one-liner.
Use when the user asks to prepare a Product Hunt launch or generate Product Hunt listing assets. Generates tagline variants under 60 chars, a 500-char description, a maker comment, launch-day tweet thread, LinkedIn post, and a 4-email launch sequence.
Watches subreddits for people describing the exact problem you solve, scores their relevance to your ICP, and drafts a helpful non-spammy reply for each high-signal post. Use when asked to monitor Reddit for ICP signals, find prospects on Reddit, surface pain point posts, draft helpful Reddit replies, or scan subreddits for buying signals. Trigger when a user says "monitor Reddit for my ICP", "find people on Reddit who need my product", "scan subreddits for pain points", "draft Reddit replies for prospects", or "check Reddit for buying signals".
Writes and optionally posts a Reddit post for any subreddit, following that subreddit's specific culture and rules. Drafts a title, body, and first comment using the 90/10 rule. Uses Composio Reddit MCP for optional direct posting. Use when asked to post on Reddit, draft a Reddit post, share a project on Reddit, write a subreddit post, or launch something on Reddit. Trigger when a user says "post this on Reddit", "write a Reddit post for r/...", "help me launch on Reddit", "draft something for Reddit", or "how do I share this on Reddit without getting banned".
Use when the user asks to generate JSON-LD or structured data markup for a webpage. Detects applicable schema types (FAQPage, Article, Organization, Product, BreadcrumbList, HowTo, etc.) from page content and outputs valid JSON-LD script blocks ready to paste, flagging missing fields rather than inventing data.
Given your SDK or library name, searches GitHub code search for public repos that import or require it, classifies each repo as company org, affiliated developer, solo developer, or tutorial noise, scores by adoption signal strength, detects new adopters by date, and outputs a ranked list of who is building on you with outreach context per high-signal company. Use when asked to find who uses your SDK, track SDK adoption, find companies building on your library, identify warm leads from existing SDK users, or see which orgs import your package. Trigger when a user says "who is using my SDK", "find repos that import my library", "track adoption of my package", "which companies are building on my SDK", "find my SDK users on GitHub", or "show me who imports my package".
Draft a Show HN post backed by real HN performance data. Uses observed patterns from 250 top HN posts to maximise score.
Converts a blog post URL or article into a Twitter/X thread with a strong hook, one insight per tweet, and a CTA. Optionally posts the full thread to X via Composio using a reply chain. Use when asked to turn a blog post into a tweet thread, repurpose an article for Twitter, create a thread from a blog, write a Twitter thread about a topic, or share a blog post as a thread. Trigger when a user mentions Twitter thread, X thread, tweet thread, or wants to repurpose blog content for X/Twitter.
Accepts a product description and URL to algorithmically identify relevant Venture Capital investors targeting exactly that stage, industry, and niche based on a curated static dataset.
Takes a startup product URL or description, detects the industry and funding stage, identifies 5 comparable funded companies, searches who invested in those companies (Track A), finds VCs who publish investment theses about this space (Track B), and returns a ranked sourced list of relevant investors with deep-dives and outreach hooks. Use when asked to find investors for a startup, identify which VCs fund products like mine, research who backs companies in my space, build a VC target list, or find investor-market fit.
Generates motion graphics videos (MP4) from a content brief. Multi-scene HTML/CSS animations rendered frame-by-frame in headless Chromium via Playwright, assembled with FFmpeg. 1080×1080 default, 16:9 (1920×1080) and 9:16 (1080×1920) supported. 5 style presets. Trigger when user says "create a video", "motion graphic", "animated video", "make a reel", "create an explainer", "animated infographic", or "short video".
Given a product utility and ICP, researches the internet to find the specific channels. Where your customer actually lives, ranked by reachability with a full per-channel playbook. Returns evidence that your ICP is there, one entry tactic, one content angle, and specific anti-patterns per channel. Use when asked where my customer hangs out, what communities should I post in, where is my ICP, find channels for outreach, what forums does my ICP use, where should I spend time for distribution, or which communities are right for my product.
SEO keyword research workflow for blog generation using Google Trends data. Use when writing blog posts, planning content calendars, or optimizing articles for search engines. Finds breakout keywords, builds content structure, and generates SEO-optimized blog outlines targeting tech and developer audiences.
Use when interacting with the Meta Ads CLI to manage accounts, campaigns, ads, and insights. Act as an Expert Media Buyer.
Elite Website Reviewer Agent for AEO, GEO, SEO, UI/UX Psychology, and Copywriting. Use this skill when asked to review or evaluate a website's positioning. It conducts an EXHAUSTIVE, multi-page, psychologically-driven, and ruthless analysis of the entire website. Produces a massive, comprehensive, scored report with charts and actionable fixes. NO EMOJIS allowed.
End-to-end pipeline for scraping Twitter for GTM/DevRel tech startup jobs using Apify, and validating them against an Ideal Customer Profile (ICP) using Gemini's native Google Search Grounding. Use this skill when OpenClaw needs to find developer-first, funded startups actively hiring for GTM, DevRel, or Growth roles.
Scrape daily job listings from YCombinator's Workatastartup platform without duplicates. Use this skill when asked to scrape YC jobs, update the YC companies list, or retrieve the latest startup jobs. It handles authentication, extracts company slugs via Inertia.js JSON payloads, falls back to public YC job pages when necessary, and maintains a local SQLite database to track historical jobs and prevent duplicates.
Use when the user asks to generate a blog cover image, thumbnail, or article header. Automatically uses modern typography, brand logos, and Google Search grounding to create beautiful 16:9 images with Gemini 3.1 Flash Image Preview.
Go-to-market skills for Claude Code — SEO, content, outbound, sales, growth, analytics, strategy, ads, social, and CRM
Share bugs, ideas, or general feedback.
Generate launch materials (subscriber email, CEO blog post, CEO tweet thread) for 2389.ai products and skills with authentic voice profiles baked in
Complete collection of 30 Claude Code skills for document processing, development, business productivity, and creative tasks
18 AI-native GTM skills for founders and revenue teams: positioning, AI pricing, cold outreach, AI SDRs, enrichment, video outreach, launches, SEO, social selling, content-to-pipeline, UGC ads, paid creative, retention, partnerships, GTM engineering, and metrics
21 marketing specialist skills: agency coordinator, SOSTAC planning, SEO, content, email, social, paid ads, video, PR, influencer, referral, CRO, retention, pricing, launch, sales, analytics, community, guerrilla, psychology, and product marketing context
Marketing automation skills — social media content creation, posting, engagement, content distribution, audience growth across 11 platforms, and Slack messaging with context-aware session management