By naveedharri
A modular content engine, one skill per job: /research a topic, turn it into a /linkedin post and a /newsletter in Ben's voice, then generate on-brand /visual graphics to match.
Repurpose research, YouTube videos, blog articles, guides, or raw insights into high-performing LinkedIn posts that match Ben's exact tone of voice and writing style. STEP-BY-STEP and interactive: never output a complete post immediately, and at each step give suggestions, wait for the user's decision, then proceed. Pairs with /research upstream and /visual downstream. Use when the user shares a YouTube link, blog URL, transcript, insight, or idea and wants a LinkedIn post, or says "LinkedIn post", "LinkedIn content", "write a post", "repurpose for LinkedIn", or "turn this into a post".
Iterative newsletter writing workflow for Ben Van Sprundel's audience. Use when Ben wants to write a newsletter from research, an insight, an idea, or a YouTube video transcript. This is a CREATIVE, STEP-BY-STEP process. Never output a complete newsletter immediately. Each step requires suggestions, user decision, then progression to next step. Pairs with /research upstream and /image downstream. Triggers: newsletter, write newsletter, email content, repurpose video, insight to newsletter.
Run deep, internet-enabled research on any topic to gather the raw material for content. First step of the content pipeline that feeds /linkedin and /newsletter. Automates prompt enhancement through clarifying questions, saves parameters for reproducibility, and executes web-enabled deep research via the OpenAI Deep Research API. Use when the user asks to research a topic, gather sources, investigate a subject, or build the foundation for a post or newsletter.
Generate on-brand visuals and infographics for LinkedIn posts and newsletters using Nano Banana MCP (Gemini AI image generation). Final step of the content pipeline. Follows a guided flow: analyze the content, suggest visualizable concepts, propose visualization approaches, then generate on-brand visuals. USE THIS SKILL WHEN user says "create a visual", "make a visual", "generate an infographic", or wants a graphic to go with a post or newsletter.
External network access
Connects to servers outside your machine
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Expert automation skills for Claude Code, organized by department.
# Add marketplace
/plugin marketplace add naveedharri/benai-skills
# Install a department plugin
/plugin install marketing@benai-skills
/plugin install sales@benai-skills
/plugin install operations@benai-skills
/plugin install creative@benai-skills
/plugin install product@benai-skills
/plugin install youtube@benai-skills
Some skills require API keys. Create a .env file in your project directory:
# Quick setup
curl -O https://raw.githubusercontent.com/naveedharri/benai-skills/main/.env.example
mv .env.example .env
# Edit .env and add your API keys
Or copy from this repo's .env.example and fill in your keys.
| Plugin | Required Keys | Get Keys | Used By |
|---|---|---|---|
| Marketing | GEMINI_API_KEYAPIFY_TOKEN | Gemini Apify | /infographic/seo-audit, /programmatic-seo |
| Creative | GEMINI_API_KEY | Gemini | /infographic |
| Operations | N8N_API_URLN8N_API_KEY | Your n8n instance | /n8n |
Important: Add .env to your .gitignore to keep your API keys secure.
| Skill | Command | Purpose |
|---|---|---|
| Programmatic SEO | /programmatic-seo | SEO-optimized pages at scale |
| SEO Optimizing | /seo-optimizing | Data-driven SEO via Search Console |
| SEO Audit | /seo-audit | Technical SEO audits (148 rules) |
| Email Sequence | /email-sequence | Email sequences & drip campaigns |
| Case Study | /case-study | Data-driven case studies |
| Infographic | /infographic | AI-generated infographics |
| LinkedIn Writer | /linkedin-writer | LinkedIn posts & carousels from content |
| Newsletter Writer | /newsletter-writer | Newsletter editions from content |
| Title Generation | /title-generation | Optimized YouTube video titles |
| GIF Creator | /gif-creator | GIFs from video clips |
| Excalidraw | /excalidraw | Presentations & diagrams |
Commands: /marketing (skill overview), /repurpose (content repurposing workflow)
| Skill | Command | Purpose |
|---|---|---|
| Lead Research Assistant | /lead-research-assistant | B2B lead generation & ICP scoring |
| Email Sequence | /email-sequence | Email sequences & drip campaigns |
| Case Study | /case-study | Data-driven case studies |
| Email Personalization | /email-personalization | Hyper-personalized email icebreakers |
| Lead Intelligence | /lead-intelligence | Deep-research leads via web & LinkedIn |
| Lead Qualification | /lead-qualification | Qualify & score leads against ICP |
Commands: /sales (skill overview), /outbound-pipeline (B2B lead qualification + research + personalization pipeline)
Agents: lead-qualifier, lead-researcher, icebreaker-writer, linkedin-scraper
| Skill | Command | Purpose |
|---|---|---|
| n8n Automation | /n8n | n8n workflow automation |
| n8n Blueprint Generator | /n8n-prd-generator | Automation blueprints from calls |
Commands: /operations (skill overview)
| Skill | Command | Purpose |
|---|---|---|
| Video | /video | Video editing (FFmpeg/Remotion) |
| Excalidraw | /excalidraw | Presentations & diagrams |
| Infographic | /infographic | AI-generated infographics |
Commands: /creative (skill overview)
| Skill | Command | Purpose |
|---|---|---|
| Excalidraw | /excalidraw | Presentations & diagrams |
| n8n Blueprint Generator | /n8n-prd-generator | Automation blueprints from calls |
Commands: /product (skill overview)
| Skill | Command | Purpose |
|---|---|---|
| YouTube Brief | /youtube-brief | Structured video briefs |
| YouTube Ideation | /youtube-ideation | Video topic generation |
| YouTube Packaging | /youtube-packaging | Titles & thumbnails for CTR |
| YouTube Outline | /youtube-outline | Video structure & visual planning |
| YouTube Scripting | /youtube-scripting | Scripts & bullet points for filming |
| YouTube Excalidraw | /youtube-excalidraw | On-screen excalidraw visuals |
| Title Generation | /title-generation | Optimized YouTube video titles |
Commands: /youtube (skill overview)
Build, test, and deploy n8n workflows via REST API with incremental testing. Includes node references for 40+ common nodes, JavaScript/Python Code node patterns, expression syntax, and credential management. Also includes the n8n Blueprint Generator (/n8n-prd-generator) for converting discovery call transcripts into n8n automation blueprints.
npx claudepluginhub naveedharri/benai-skills --plugin contentEvery BenAI skill in one install. All 100 skills across marketing, sales, SEO, ads, design, YouTube, creative, operations, second-brain OS, and general productivity. Add this one plugin to get the complete library.
General-purpose AI productivity toolkit — browser automation, audio transcription, deep research, decision frameworks, fact-checking, file organization, HTML presentations, prompt engineering, AI-text humanizing, MCP server building, and more. 13 community skills in one install.
The BenAI marketing OS as skills: research, copywriting in Ben's voice, design systems, carousels, thumbnails, video editing, and analytics. competitor-radar and analytics-dashboard are schedule-ready.
Rank higher and grow organic traffic with programmatic SEO, technical audits, and Search Console optimization. Create email sequences that convert, build compelling case studies, and generate professional infographics. Repurpose YouTube content into LinkedIn posts, newsletters, GIFs, and visual diagrams.
Plan, brief, and prepare YouTube videos from idea to filming-ready. Create video briefs, generate topic ideas, optimize titles and thumbnails, build structured outlines, write scripts, and design on-screen excalidraw visuals.
Every BenAI skill in one install. All 100 skills across marketing, sales, SEO, ads, design, YouTube, creative, operations, second-brain OS, and general productivity. Add this one plugin to get the complete library.
A collection of 62 agent skills for founders who hate marketing
Go-to-market skills for Claude Code — SEO, content, outbound, sales, growth, analytics, strategy, ads, social, and CRM
Create content, plan campaigns, and analyze performance across marketing channels. Maintain brand voice consistency, track competitors, and report on what's working.
14 Claude Code skills + a pre-configured Obsidian vault that run a complete content engine. LinkedIn / X / YouTube (script, description, thumbnail, publish) / long-form / newsletters / lead magnets / graphics / motion video. Personalize once, draft forever. Content tracked in a native Obsidian Base, searchable with qmd. Built by Oxygen, free under MIT.
Codify a successful workflow from the current conversation into a permanent project-local skill at ~/.smtm/projects/{slug}/skills/. Future sessions can reference it without re-discovery.