44 production-ready marketing skills across 8 pods: Content (copywriting, content strategy, content production), SEO + AEO (traditional audits, schema markup, programmatic SEO, site architecture, plus Answer Engine Optimization for LLM citation in ChatGPT/Perplexity/Claude/Gemini/Mistral), CRO (A/B testing, forms, popups, signup flows, pricing, onboarding), Channels (email sequences, social media, paid ads, cold email, X/Twitter growth), Growth (launch strategy, referral programs, free tools), Intelligence (competitor analysis, marketing psychology, analytics tracking), and Sales enablement. Agent skill and plugin for Claude Code, Codex, Gemini CLI, Cursor, OpenClaw.
When the user wants to apply, document, or enforce brand guidelines for any product or company. Also use when the user mentions 'brand guidelines,' 'brand colors,' 'typography,' 'logo usage,' 'brand voice,' 'visual identity,' 'tone of voice,' 'brand standards,' 'style guide,' 'brand consistency,' or 'company design standards.' Covers color systems, typography, logo rules, imagery guidelines, and tone matrix for any brand — including Anthropic's official identity.
Directory and router for the marketing skills library. Use when you need to find the right marketing skill for a task, see what marketing capabilities exist, or get oriented in this plugin. 44 specialist skills across 8 pods (content, SEO + AEO, CRO, channels, growth, intelligence, sales enablement, ops), 59 stdlib Python tools. Routes to one skill — it does not execute marketing work itself.
App Store Optimization (ASO) toolkit for researching keywords, analyzing competitor rankings, generating metadata suggestions, and improving app visibility on Apple App Store and Google Play Store. Use when the user asks about ASO, app store rankings, app metadata, app titles and descriptions, app store listings, app visibility, or mobile app marketing on iOS or Android. Supports keyword research and scoring, competitor keyword analysis, metadata optimization, A/B test planning, launch checklists, and tracking ranking changes.
When the user wants to plan, design, or implement an A/B test or experiment. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," "hypothesis," "conversion experiment," "statistical significance," or "test this." For tracking implementation, see analytics-tracking.
When the user needs to generate, iterate, or scale ad creative for paid advertising. Use when they say 'write ad copy,' 'generate headlines,' 'create ad variations,' 'bulk creative,' 'iterate on ads,' 'ad copy validation,' 'RSA headlines,' 'Meta ad copy,' 'LinkedIn ad,' or 'creative testing.' This is pure creative production — distinct from paid-ads (campaign strategy). Use ad-creative when you need the copy, not the campaign plan.
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345 production-ready Claude Code skills, plugins, and agent skills for 13 AI coding tools.
The most comprehensive open-source library of Claude Code skills and agent plugins — also works with OpenAI Codex, Gemini CLI, Cursor, and 9 more coding agents. Reusable expertise packages covering engineering, DevOps, marketing (incl. AEO — Answer Engine Optimization for LLM citation), security (PreToolUse hooks), compliance, C-level advisory (incl. founder-mode CFO/CMO/CRO/CPO/COO/CHRO/CISO/GC/CDO/CAIO/CCO/VPE personas + 21 /cs:* slash commands), productivity (capture/email/reflect), an academic research stack (litreview/grants/dossier/patent/syllabus/pulse/notebooklm + hybrid router), and enterprise Research Operations (clinical-research/research-finance/market-research/product-research, v2.9.0).
Works with: Claude Code · OpenAI Codex · Gemini CLI · OpenClaw · Hermes Agent1 · Mistral Vibe2 · Cursor · Aider · Windsurf · Kilo Code · OpenCode · Augment · Antigravity
5,200+ GitHub stars — the most comprehensive open-source Claude Code skills & agent plugins library.
Claude Code skills (also called agent skills or coding agent plugins) are modular instruction packages that give AI coding agents domain expertise they don't have out of the box. Each skill includes:
One repo, thirteen platforms. Works natively as Claude Code plugins, Codex agent skills, Gemini CLI skills, Hermes Agent skills, Mistral Vibe skills, and converts to more tools via scripts/convert.sh. All 579 Python tools run anywhere Python runs.
| Skills | Agents | Personas | |
|---|---|---|---|
| Purpose | How to execute a task | What task to do | Who is thinking |
| Scope | Single domain | Single domain | Cross-domain |
| Voice | Neutral | Professional | Personality-driven |
| Example | "Follow these steps for SEO" | "Run a security audit" | "Think like a startup CTO" |
All three work together. See Orchestration for how to combine them.
# Clone the repository
git clone https://github.com/alirezarezvani/claude-skills.git
cd claude-skills
# Run the setup script
./scripts/gemini-install.sh
# Start using skills
> activate_skill(name="senior-architect")
# Add the marketplace
/plugin marketplace add alirezarezvani/claude-skills
# Install by domain
/plugin install engineering-skills@claude-code-skills # 24 core engineering
/plugin install engineering-advanced-skills@claude-code-skills # 25 POWERFUL-tier
/plugin install product-skills@claude-code-skills # 12 product skills
/plugin install marketing-skills@claude-code-skills # 43 marketing skills
/plugin install ra-qm-skills@claude-code-skills # 12 regulatory/quality
/plugin install pm-skills@claude-code-skills # 6 project management
/plugin install c-level-skills@claude-code-skills # 28 C-level advisory (full C-suite)
/plugin install business-growth-skills@claude-code-skills # 4 business & growth
/plugin install finance-skills@claude-code-skills # 2 finance (analyst + SaaS metrics)
Hermes Agent is BYO-sync tier: the repo ships a pre-generated .hermes/skills/claude-skills/ tree, but you run python scripts/sync-hermes-skills.py once locally to install into ~/.hermes/skills/. Uses the same agentskills.io SKILL.md standard — no format conversion. ↩
Mistral Vibe is also BYO-sync tier: the repo ships a pre-generated .vibe/skills/claude-skills/ tree, run ./scripts/vibe-install.sh once locally to install into ~/.vibe/skills/. Same agentskills.io SKILL.md standard — no format conversion. Docs: https://docs.mistral.ai/mistral-vibe/agents-skills. ↩
npx claudepluginhub fb5tmcwyfz-max/claude-skills --plugin marketing-skillsAdversarial thinking partner for founders and executives. Stress-tests plans, prepares for board meetings, navigates hard decisions, and forces honest post-mortems.
General Counsel advisory for startups: contract risk scanner (12 founder-killer patterns: auto-renew traps, uncapped indemnity, vague IP, MFN pricing, missing DPA, one-sided venue, broad non-solicit, perpetual license-back, etc.) and term sheet analyzer (0-100 founder-friendliness score across 12 dimensions: liquidation preference, anti-dilution, option pool, board, vesting, drag-along, protective provisions, info rights, dividends, valuation). 3 in-depth references: contracts playbook (7 startup contract types), IP + regulatory landscape (HIPAA, GDPR, FDA, fintech, EU AI Act + SOC 2 to ISO sequencing), term sheet decoder. Stdlib-only. Standalone-installable; also bundled in c-level-skills. NOT a substitute for licensed counsel.
Hypothesis testing, A/B experiment analysis, sample size calculation, and confidence intervals. 3 stdlib-only Python tools with Z-test, t-test, chi-square, effect sizes, power analysis, and Wilson score intervals.
WCAG 2.2 accessibility audit and fix skill for React, Next.js, Vue, Angular, Svelte, and HTML. Static scanner detecting 20+ violation types, contrast checker with suggest mode, framework-specific fix patterns, CI-friendly exit codes.
Self-Improving Agent: curate auto-memory, promote learnings to CLAUDE.md and rules, extract proven patterns into reusable skills. Provides /si:review, /si:promote, /si:extract, /si:status, and /si:remember slash commands.
A growing collection of Claude-compatible academic workflow bundles. Covers scientific figures, manuscript writing and polishing, reviewer assessment, citation retrieval, data availability, paper reading, literature search, response letters, paper-to-PPTX conversion, and evidence-grounded Chinese invention patent drafting. Rules are organized as reusable skill folders with explicit workflows and quality checks.
Comprehensive skill pack with 66 specialized skills for full-stack developers: 12 language experts (Python, TypeScript, Go, Rust, C++, Swift, Kotlin, C#, PHP, Java, SQL, JavaScript), 10 backend frameworks, 6 frontend/mobile, plus infrastructure, DevOps, security, and testing. Features progressive disclosure architecture for 50% faster loading.
Develop, test, build, and deploy Godot 4.x games with Claude Code. Includes GdUnit4 testing, web/desktop exports, CI/CD pipelines, and deployment to Vercel/GitHub Pages/itch.io.
Tools to maintain and improve CLAUDE.md files - audit quality, capture session learnings, and keep project memory current.
Browser automation and end-to-end testing MCP server by Microsoft. Enables Claude to interact with web pages, take screenshots, fill forms, click elements, and perform automated browser testing workflows.
Comprehensive PR review agents specializing in comments, tests, error handling, type design, code quality, and code simplification