From ph-complete
Sets up analytics tracking for Product Hunt launches: configures GA4 events/UTMs, Plausible script, Mixpanel funnels; tracks rankings, referrals, signups, conversions. Use pre/during/post-launch.
npx claudepluginhub yoanbernabeu/producthunt-skills --plugin ph-completeThis skill uses the workspace's default tool permissions.
This skill helps you set up comprehensive analytics tracking to measure your Product Hunt launch performance and optimize your funnel.
Tracks Product Hunt launch conversions: measures signup rates, drop-offs, ROI. Guides GA4 events, UTM parameters, referrer capture, server-side Python tracking.
Sets up pre-launch tracking for product launches with UTM parameters, analytics events, baselines, and dashboards; runs post-launch retros using KPIs and benchmarks.
Guides SaaS analytics setup: event tracking, key metrics by growth stage, funnel analysis, event naming conventions, data quality, and tool recommendations like PostHog.
Share bugs, ideas, or general feedback.
This skill helps you set up comprehensive analytics tracking to measure your Product Hunt launch performance and optimize your funnel.
| Metric | Source | Importance |
|---|---|---|
| Ranking position | PH homepage | Critical |
| Total upvotes | PH product page | Critical |
| Comments | PH product page | High |
| Saves/bookmarks | PH product page | Medium |
| Metric | Source | Importance |
|---|---|---|
| Total visitors | Analytics | Critical |
| PH referral traffic | Analytics | Critical |
| Bounce rate | Analytics | High |
| Time on site | Analytics | Medium |
| Pages per session | Analytics | Medium |
| Metric | Source | Importance |
|---|---|---|
| Signups | Your database | Critical |
| Trial starts | Your database | High |
| Purchases | Payment system | Critical |
| Conversion rate | Calculated | Critical |
Basic Setup:
Key Events to Track:
// Page view (automatic)
// Signup started
gtag('event', 'signup_started', {
'source': 'producthunt'
});
// Signup completed
gtag('event', 'signup_completed', {
'source': 'producthunt',
'plan': 'free'
});
// Trial started
gtag('event', 'trial_started', {
'source': 'producthunt',
'plan': 'pro'
});
// Purchase completed
gtag('event', 'purchase', {
'source': 'producthunt',
'value': 99.00,
'currency': 'USD'
});
UTM Parameters: Add to all your links:
?utm_source=producthunt
&utm_medium=social
&utm_campaign=launch_jan2024
Real-Time Dashboard:
Setup:
Benefits for PH Launch:
For Deeper Funnel Analysis:
Events to Track:
- Page Viewed (with source)
- Signup Started
- Signup Completed
- Onboarding Step 1
- Onboarding Step 2
- Onboarding Completed
- Feature Used (first time)
- Upgrade Clicked
- Payment Completed
Cohort Analysis:
Manual Tracking Spreadsheet:
| Time | Rank | Upvotes | Δ Upvotes | Comments | Visits | Signups |
|---|---|---|---|---|---|---|
| 00:00 | - | 0 | - | 0 | 0 | 0 |
| 01:00 | ||||||
| 02:00 |
Tools for PH Tracking:
Create a single view showing:
┌─────────────────────────────────────────────────┐
│ PRODUCT HUNT LAUNCH DASHBOARD │
├─────────────────────────────────────────────────┤
│ │
│ PH METRICS │ WEBSITE METRICS │
│ ─────────── │ ───────────────── │
│ Rank: #4 │ Visitors: 1,234 │
│ Upvotes: 234 │ From PH: 987 (80%) │
│ Comments: 45 │ Bounce: 34% │
│ │ │
├─────────────────────────────────────────────────┤
│ │
│ CONVERSIONS │ HOURLY TREND │
│ ──────────── │ ──────────── │
│ Signups: 156 │ [Chart showing │
│ Conv Rate: 12.6% │ upvotes over time] │
│ Revenue: $1,240 │ │
│ │ │
└─────────────────────────────────────────────────┘
Tools for Dashboards:
Website Analytics:
Conversion Tracking:
Referrer Attribution:
Advanced Setup:
Spreadsheet Tracking:
Monitoring:
Product Hunt Page Views
│
▼ (Click-through rate: ~20-40%)
Website Visitors from PH
│
▼ (Engagement rate: ~40-60%)
Engaged Visitors (>30s or 2+ pages)
│
▼ (Signup rate: ~5-15%)
Signups / Trial Starts
│
▼ (Conversion rate: ~10-30%)
Paid Customers
Set up funnel in analytics:
| Metric | Poor | Average | Good | Great |
|---|---|---|---|---|
| PH → Site CTR | <10% | 10-20% | 20-30% | >30% |
| Bounce rate | >70% | 50-70% | 30-50% | <30% |
| Visit → Signup | <3% | 3-8% | 8-15% | >15% |
| PH visitors | <500 | 500-1500 | 1500-3000 | >3000 |
LAUNCH GOALS:
Product Hunt:
- Target upvotes: [___]
- Target comments: [___]
- Target ranking: Top [___]
Website:
- Target visitors from PH: [___]
- Target bounce rate: <[___]%
Conversions:
- Target signups: [___]
- Target conversion rate: [___]%
- Target revenue: $[___]
Acquisition:
Engagement:
Conversion:
Quality:
POST-LAUNCH ANALYSIS: [Product Name]
Date: [Launch Date]
ACQUISITION
- PH referral visitors: [___]
- % of total launch traffic: [___]%
- Peak hour: [___] with [___] visitors
ENGAGEMENT
- Average time on site: [___]
- Pages per session: [___]
- Bounce rate: [___]%
CONVERSION
- Total signups: [___]
- Signup conversion rate: [___]%
- Paying customers: [___]
- Revenue: $[___]
COMPARISON
- PH conversion vs. average: [___]%
- PH user quality score: [___]/10
LEARNINGS
- What worked: [___]
- What didn't: [___]
- For next time: [___]
ANALYTICS SETUP FOR: [Product Name]
TOOLS CONFIGURED:
- Website analytics: [Tool]
- Product analytics: [Tool]
- PH tracking: [Method]
- Dashboard: [Location]
EVENTS TRACKING:
- [ ] Page views with source
- [ ] Signup started
- [ ] Signup completed
- [ ] Trial started
- [ ] Purchase completed
FUNNEL CONFIGURED:
[Diagram of your funnel]
GOALS SET:
- Visitors: [Target]
- Signups: [Target]
- Conversion: [Target]%
- Revenue: $[Target]
DASHBOARD LOCATION: [Link]
TRACKING VERIFIED: [Yes/No]