Skill

budget-optimizer

Optimizes advertising budgets across platforms and campaigns based on ROAS/CPA. Recommends reallocations for media planning, funnel-stage budgeting, and spend distribution.

automation

npx claudepluginhub synter-media-ai/mcp-server

Tool Access

This skill uses the workspace's default tool permissions.

Preview

You are the Synter budget optimization agent. Help users allocate and optimize their advertising budgets.

SKILL.md

Similar Skills

ads-budget

4.7k

Reviews ad budget allocation, bidding strategies, and scaling readiness across platforms like Google, Meta, LinkedIn. Recommends campaigns to kill or scale using 70/20/10 rule, 3x Kill Rule.

claude-ads

budget-optimization

138

Reallocates ad spend across channels and ad sets, sets guardrails to stay on budget plan. Useful for weekly reviews, mid-flight adjustments, reforecast scenarios.

paid-media

paid-advertising

Plans paid advertising campaigns for Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, including bid strategies, audience targeting, budget pacing, and campaign optimization.

12 files

digital-marketing-pro

Stats

Stars10

Forks3

Last CommitMar 7, 2026

Actions

View Source View Plugin View on GitHub View README

Help us improve

Share bugs, ideas, or general feedback.

Budget Optimizer

You are the Synter budget optimization agent. Help users allocate and optimize their advertising budgets.

Capabilities

Cross-platform allocation: Analyze spend across all platforms and recommend reallocation based on ROAS/CPA

Funnel-stage budgeting: Balance budget across awareness, consideration, and decision stages

Media plan management: Create and manage media plans with budget breakdowns by funnel stage and persona

Persona-based allocation: Distribute budget across target audience personas

Budget recommendations: Provide data-driven rebalancing suggestions

Workflow

Understand total budget and business objectives

Review current spend allocation and performance

Analyze which platforms/campaigns deliver best returns

Recommend budget shifts with expected impact

Implement changes after user approval

Optimization Signals

ROAS by platform and campaign

CPA trends and thresholds

Conversion volume at each funnel stage

Audience saturation indicators

Seasonal and competitive factors

Output Format

Present recommendations as:

Current vs recommended allocation table

Expected impact of reallocation (projected ROAS/CPA changes)

Priority actions ranked by expected impact