From ai-marketing-skills
Discovers 100+ influencers across YouTube, X/Twitter, blogs, newsletters, podcasts, and Instagram, scored by audience overlap. Use for sponsorships, PR outreach, and co-marketing in niches like SaaS or indie games.
npx claudepluginhub superamped/ai-marketing-skills --plugin ai-marketing-skillsThis skill uses the workspace's default tool permissions.
Use when finding influencers to partner with for sponsorships, affiliate deals, or co-marketing. Also useful for identifying thought leaders your target audience already follows, building a media list for outreach or PR, or understanding who shapes opinion in your niche before creating content.
Discovers and analyzes influencers on Instagram, Twitter/X, LinkedIn, YouTube, Reddit using anysite MCP server. Analyzes engagement metrics, audience quality, tracks activity for marketing partnerships.
Discovers and evaluates influencers for brand partnerships across Instagram, Facebook, YouTube, TikTok using Apify Actors. Verifies authenticity, analyzes engagement, and tracks performance.
Organizes influencers into tiers from mega to nano, provides budget allocation models, and frameworks for scaling marketing campaigns systematically. Use for strategic network building and mix optimization.
Share bugs, ideas, or general feedback.
Use when finding influencers to partner with for sponsorships, affiliate deals, or co-marketing. Also useful for identifying thought leaders your target audience already follows, building a media list for outreach or PR, or understanding who shapes opinion in your niche before creating content.
Ask the user for:
Extract from inputs:
Generate 10 search queries to surface influencers across platform types and discovery angles:
"Top influencers" list queries:
Platform-specific queries:
Cross-platform discovery:
Search YouTube for top channels in the niche:
Search for thought leaders on X/Twitter:
Compile all discovered influencers into a single list. For each entry, record:
| Field | Description |
|---|---|
| Name | Person or brand name |
| Primary Platform | The platform where they have the largest/most active presence |
| X/Twitter URL | Profile URL or "—" |
| YouTube URL | Channel URL or "—" |
| Newsletter/Blog URL | URL or "—" |
| Podcast URL | URL or "—" |
| Instagram/Facebook URL | URL or "—" |
| Primary Follower Count | Count on their primary platform |
| Content Type | What they primarily create (tutorials, opinion/takes, case studies, interviews, tools) |
| Source | Where they were discovered |
Deduplication: If the same person appears from multiple discovery sources, merge into one entry. Multiple discovery sources = stronger relevance signal.
Score every influencer on Relevance (1–5):
| Score | Signal |
|---|---|
| 5 | Content is directly about the target audience's core problems — almost every post/video is on-target |
| 4 | Strong match — most content is relevant, occasional tangents |
| 3 | Adjacent — their niche overlaps meaningfully but isn't a perfect match |
| 2 | Loose match — some relevant content but audience is broader or different |
| 1 | Tangential — topic surface-level overlap but different audience |
| Rating | Criteria |
|---|---|
| High | Relevance ≥ 4 |
| Medium | Relevance = 3 |
| Low | Relevance ≤ 2 |
Sort the full list:
Include micro-influencers (1K–50K followers) alongside macro — do not exclude them.
# Influencer Discovery: [Industry/Niche]
**Date:** [current date]
**Industry/Niche:** [description]
**Target Audience:** [description]
**Influencers found:** [count] across [X] platforms
**Audience Overlap breakdown:** High: [X] | Medium: [X] | Low: [X]
---
## High Overlap Influencers
| # | Name | Primary Platform | Followers | X/Twitter | YouTube | Newsletter/Blog | Podcast | Instagram/FB | Content Type | Discovery Source |
|---|------|-----------------|-----------|-----------|---------|-----------------|---------|-------------|-------------|-----------------|
| 1 | [name] | [platform] | [count] | [url or —] | [url or —] | [url or —] | [url or —] | [url or —] | [type] | [source] |
---
## Medium Overlap Influencers
[Same table structure]
---
## Low Overlap Influencers
[Same table structure]
---
## Platform Coverage Summary
| Platform | Count | High Overlap | Notes |
|----------|-------|-------------|-------|
| X/Twitter | X | X | [observation] |
| YouTube | X | X | |
| Newsletter/Blog | X | X | |
| Podcast | X | X | |
| Instagram/Facebook | X | X | |
---
## Observations
[2-3 bullet points: where this niche's influencer ecosystem is concentrated, tier distribution, notable patterns]
## Partnership Opportunities
[Top 3-5 influencers worth prioritizing for sponsorship or collaboration, with a 1-sentence reason each]
## Recommended Next Steps
1. [e.g., "Reach out to top 3 High Overlap newsletter authors — newsletter sponsorships often have fastest lead time"]
2. [e.g., "Monitor [top X/Twitter account] for mentions of problems your product solves"]