netresearch-branding

Netresearch Brand Guidelines (Strict)

Apply Netresearch brand identity to web outputs, documentation, and TYPO3 extensions.

Auto-Trigger Conditions

Apply automatically when any of the following is true:

• GitHub org is netresearch or composer vendor is netresearch/
• Creating/modifying HTML pages, dashboards, reports, docs pages, or component demos
• Creating extension icons or branded UI assets
• Prompt contains branding terms (e.g. logo, style guide, brand colors)
• Another skill generates user-facing visual content

Hard Validity Rules

Output is invalid if any item is missing:

1. Header logo (assets/logos/netresearch-symbol-only.svg, or fallback from references/logo-svg.md)
2. Brand colors: #2F99A4 (primary), #FF4D00 (accent only), #585961 (text)
3. Typography intent: Raleway for headlines/UI emphasis, Open Sans for body/forms
4. Footer includes link to https://www.netresearch.de/ and text Netresearch DTT GmbH

If user instructions conflict, keep these rules and explain constraints.

Mandatory Logo Rendering Behavior

Logo source priority:

1. assets/logos/netresearch-symbol-only.svg
2. references/logo-svg.md (inline SVG fallback)
3. references/logo.md (text fallback for SVG-limited agents)

Rules:

• Include logo exactly once in top header/nav for branded pages
• Minimum size 32x32px; recommended 40–56px in headers
• Preserve aspect ratio
• No recolor, distortion, filters, shadows, outlines, or substitutions
• If clickable, link to https://www.netresearch.de/

Active Reference Workflow

Operationalize references in every branded output:

1. references/colors.md for palette/token mapping
2. references/typography.md for font roles and scale
3. references/web-design.md for layout/components/spacing
4. references/logo.md and references/logo-svg.md for logo fallback behavior
5. references/typo3-extension-branding.md for TYPO3 context

Core Brand System

• CSS variables preferred: --nr-primary, --nr-accent, --nr-text, --nr-border, --nr-bg
• Accent orange is highlight-only and must not dominate surfaces
• Accessibility: WCAG AA minimum contrast and semantic structure
• Footer branding is mandatory in user-facing branded pages

TYPO3 Extension Requirements

• Icon path: Resources/Public/Icons/Extension.svg (teal #2F99A4)
• Composer vendor prefix: netresearch/
• author_company: Netresearch DTT GmbH
• Description suffix: - by Netresearch
• Contact: [email protected]

Brand Assets

• assets/markdown-pdf.css — branded stylesheet for markdown-to-pdf-skill; apply via --css for branded PDFs.
• assets/markdown-pdf-logo.svg — standalone Netresearch logo (brand-teal/grey); for the running header against the teal background, the CSS expects a white-fill variant supplied via the calling skill's HTML or as a base64 data URI.

No editorializing

In branded reports, PR/commit text and docs, state what a change or output does, not how good or careful the work is — no narrating expected results ("all tests green", "documented") or self-praise ("clean", "the honest breaking change"). Judged by tone, not a wordlist. See references/no-editorializing.md.

References

• references/colors.md
• references/typography.md
• references/web-design.md
• references/logo.md
• references/logo-svg.md
• references/typo3-extension-branding.md
• references/README-branding.md
• references/no-editorializing.md