From kostja94-marketing-skills-5
Guides influencer marketing strategy for AI/SaaS products, covering assessment, platform selection, influencer types, discovery, screening, cooperation models, and content planning.
npx claudepluginhub joshuarweaver/cascade-data-analytics --plugin kostja94-marketing-skills-5This skill uses the workspace's default tool permissions.
Guides influencer marketing strategy for AI/SaaS products. Focus on trust and brand exposure; 2–3x higher conversion and 40%–50% lower CAC than traditional ads. 92% of consumers trust influencers over celebrities.
Conducts multi-round deep research on GitHub repos via API and web searches, generating markdown reports with executive summaries, timelines, metrics, and Mermaid diagrams.
Dynamically discovers and combines enabled skills into cohesive, unexpected delightful experiences like interactive HTML or themed artifacts. Activates on 'surprise me', inspiration, or boredom cues.
Generates images from structured JSON prompts via Python script execution. Supports reference images and aspect ratios for characters, scenes, products, visuals.
Guides influencer marketing strategy for AI/SaaS products. Focus on trust and brand exposure; 2–3x higher conversion and 40%–50% lower CAC than traditional ads. 92% of consumers trust influencers over celebrities.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read it for product, audience, and brand voice.
Identify:
| Dimension | Influencer | Affiliate | Creator Program |
|---|---|---|---|
| Goal | Brand exposure, trust | Direct sales | Content co-creation |
| Incentive | Paid, product exchange | Commission | Credits, free use |
| Content | Influencer original | Links sufficient | Must use product |
| Relationship | Short or long-term | Transactional | Long-term |
| Platform | Best For | Audience |
|---|---|---|
| Visual, lifestyle | 25–34 | |
| TikTok | Viral, short-form | Under 24 |
| YouTube | Reviews, tutorials | 18–24 |
| B2B, professional | Professionals |
Screening: Engagement rate > follower count; avoid fake followers; content style match.
| Model | Use |
|---|---|
| Product exchange | Low cost; testing; requires influencer interest |
| Commission (affiliate) | Lower risk; CPS; hybrid with flat fee common |
| Paid promotion | Direct payment; quick exposure |
| Long-term partnership | Brand ambassador; sustained relationship |