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From social-media
Generates platform-specific social media posts for LinkedIn, Facebook, Instagram, Reddit from topics, content, or campaigns, respecting limits, hashtags, and best practices.
npx claudepluginhub jezweb/claude-skills --plugin social-mediaHow this skill is triggered — by the user, by Claude, or both
Slash command
/social-media:social-media-postsThis skill is limited to the following tools:
The summary Claude sees in its skill listing — used to decide when to auto-load this skill
Create platform-specific social media posts that respect each platform's conventions, character limits, and audience expectations. Produces copy-paste-ready content.
Generates clear, engaging, platform-optimized social media posts for Instagram, LinkedIn, and Facebook from topics, keywords, audience, and tone inputs. Includes hooks, CTAs, and SEO hashtags.
Guides social media content creation with platform-specific strategies for Instagram, LinkedIn, TikTok, X, Facebook, and Threads, including hook formulas and posting best practices.
Writes platform-optimized social captions from a brief or article excerpt, adapting tone and structure for Instagram, LinkedIn, TikTok, or Twitter/X.
Share bugs, ideas, or general feedback.
Create platform-specific social media posts that respect each platform's conventions, character limits, and audience expectations. Produces copy-paste-ready content.
User provides topic + key points. Generate posts for selected platforms.
User provides existing content (blog post, newsletter, announcement, press release). Repurpose into platform-appropriate posts.
Generate a coordinated set of posts across all platforms for a single launch, announcement, or event. Includes posting sequence and timing suggestions.
| Field | Required | Example |
|---|---|---|
| Topic or source content | Yes | "We just launched a new feature" or path to blog post |
| Target platforms | Yes | LinkedIn, Facebook, Instagram, Reddit |
| Tone | No | Professional, casual, enthusiastic, educational |
| CTA | No | "Try it free", "Read more", "Comment your thoughts" |
| Link to include | No | https://example.com/blog/new-feature |
| Image available? | No | Yes/no — affects post structure |
If the user provides a file path or URL to existing content, read it first and extract the key messages.
Audience: Professionals, B2B, industry peers Tone: Authoritative but approachable, thought-leadership Optimal length: 1,200–1,500 characters (longer posts perform well)
Structure:
[Hook line — must grab attention before "see more" truncation]
[blank line]
[2-3 short paragraphs with line breaks between]
[blank line]
[CTA or question to drive comments]
[blank line]
[3-5 relevant hashtags]
Rules:
Image specs: 1200×627px (1.91:1) for link preview, or 1080×1080 (1:1) for standalone
Example:
We just shipped something we've been building for 6 months.
It started as a "wouldn't it be nice if…" conversation and turned
into our most requested feature. Here's what we learned:
→ Users don't want more features. They want fewer clicks.
→ The prototype we almost killed became the final product.
→ Shipping weekly forced us to cut scope ruthlessly.
The full story is in our latest blog post (link in comments).
What's the hardest product decision you've made this year?
#ProductDevelopment #StartupLife #BuildInPublic
Audience: Mixed — friends, family, community, local businesses Tone: Conversational, warm, community-focused Optimal length: 80–150 characters for engagement, up to 500 for storytelling
Structure:
[Opening hook — conversational, relatable]
[1-2 short paragraphs]
[Link (if applicable) — Facebook generates preview cards]
[Engagement prompt — question or poll]
Rules:
Image specs: 1200×630px (1.91:1) for link preview, 1080×1080 (1:1) for photo posts
Example:
6 months ago we started building something our users kept asking for.
Today it's live. 🚀
We wrote up the full story — the pivots, the almost-killed prototype,
and why "fewer clicks" won over "more features."
[link]
What feature have you shipped that surprised you?
Audience: Visual-first, younger demographic, lifestyle/brand-focused Tone: Authentic, visual storytelling, personality-forward Optimal length: Key message in first 125 chars (truncation point), full caption up to 2,200
Structure:
[First line — must work as standalone (before "…more")]
[blank line]
[Story or detail — 2-4 short paragraphs]
[blank line]
[CTA — save, share, comment, link in bio]
.
.
.
[Hashtags — in first comment OR separated by dots]
Rules:
Image specs: 1080×1080 (1:1) feed, 1080×1350 (4:5) portrait, 1080×1920 (9:16) stories/reels
Example:
We shipped our most requested feature today. Here's the story 👇
Six months ago, someone on our team said "wouldn't it be nice
if users could do this in one click instead of five?"
We almost killed the prototype twice. But our users kept asking
for it. So we shipped it.
The biggest lesson? Your users don't want more features.
They want fewer clicks.
Full story → link in bio
💬 What's one feature you wish was simpler in your favourite app?
First comment:
#ProductLaunch #StartupLife #BuildInPublic #TechStartup
#ProductDevelopment #UXDesign #SaaS #FeatureLaunch
[... 20-30 total hashtags]
Audience: Community-specific, values authenticity, allergic to marketing Tone: Genuine, value-first, conversational, never salesy Optimal length: Title 100-150 chars, body varies by subreddit
Structure:
Title: [Descriptive, value-focused — NOT clickbait]
Body:
[Context — why this matters to this community]
[The substance — what you learned, built, or discovered]
[Optional: link to more detail]
[Discussion prompt — genuine question]
Rules:
Subreddit suggestions by topic:
| Topic | Subreddits |
|---|---|
| Product launch | r/SideProject, r/startups, r/indiehackers |
| Web dev | r/webdev, r/javascript, r/reactjs |
| Design | r/web_design, r/UI_Design |
| Business | r/smallbusiness, r/Entrepreneur |
| Tech | r/programming, r/technology |
Example:
Title: After 6 months of building, the biggest lesson was
"users want fewer clicks, not more features"
We built a feature our users kept requesting. Halfway through
we almost killed it because the prototype felt clunky.
What saved it: we stopped adding capabilities and started
removing steps. The final version does less than the prototype
but users complete the task in 1 click instead of 5.
Three things I'd tell past-me:
1. Prototype with your heaviest users, not your most vocal ones
2. "Ship weekly" forces you to cut scope — that's a feature
3. The thing users ask for and the thing they need are different
Anyone else had a similar experience where removing features
improved the product?
For each platform, suggest image requirements:
| Platform | Format | Dimensions | Notes |
|---|---|---|---|
| PNG/JPG | 1200×627 | Text overlay OK, keep key message in centre | |
| PNG/JPG | 1200×630 | Minimal text (old 20% rule still affects reach) | |
| PNG/JPG | 1080×1080 | Visual-first — image must work without caption | |
| PNG/JPG | Varies | Optional — text posts often perform better |
If the ai-image-generator skill is available, suggest using it to generate companion images with the right aspect ratios.
Present each post in a clearly labelled block:
═══ LINKEDIN ═══
[post content]
═══ FACEBOOK ═══
[post content]
═══ INSTAGRAM (Caption) ═══
[caption content]
═══ INSTAGRAM (First Comment — Hashtags) ═══
[hashtags]
═══ REDDIT (r/subreddit) ═══
Title: [title]
Body: [body]
Save to .jez/artifacts/social-posts-[topic].md if the user wants to keep them for scheduling.
For launches or announcements, generate a posting sequence:
| Timing | Platform | Post type |
|---|---|---|
| Day -1 | Teaser / behind-the-scenes | |
| Day 0 (morning) | All platforms | Announcement post |
| Day 0 (afternoon) | Instagram Stories | Quick video/carousel |
| Day +1 | Value-focused discussion | |
| Day +3 | Results/learnings follow-up | |
| Day +7 | Customer reaction / testimonial |