From agentic-marketing
Generates email marketing strategies including sequences, newsletters, automation workflows, deliverability tactics, and copywriting. Useful for drip campaigns, welcome series, lifecycle emails, cold outreach.
npx claudepluginhub gnoviawan/agentic-marketingThis skill uses the workspace's default tool permissions.
Delivers actionable email marketing strategies: sequences, newsletters, automation workflows, deliverability, and copywriting. Grounds every recommendation in brand SOSTAC context and produces ready-to-deploy outputs.
references/ab-testing.mdreferences/automation-workflows.mdreferences/benchmarks.mdreferences/best-practices.mdreferences/cold-email.mdreferences/email-copywriting.mdreferences/esp-selection.mdreferences/ethics.mdreferences/frameworks-index.csvreferences/frameworks/abandoned-cart-series.mdreferences/frameworks/b2b-lead-nurture.mdreferences/frameworks/how-to-use-frameworks.mdreferences/frameworks/newsletter-framework.mdreferences/frameworks/post-purchase-series.mdreferences/frameworks/product-launch-sequence.mdreferences/frameworks/quick-reference-tables.mdreferences/frameworks/re-engagement-series.mdreferences/frameworks/subject-line-formulas.mdreferences/frameworks/welcome-series-ecommerce.mdreferences/frameworks/welcome-series-saas.mdGuides email campaign strategy, automation workflows, deliverability improvements, sequence creation, and performance optimization via open/click rates and A/B testing.
Designs full email sequences including subject lines, preview text, body copy, send timing, segmentation logic, and deliverability plans for ESPs like Klaviyo or Mailchimp.
Creates and optimizes email sequences including welcome, nurture, re-engagement, and lifecycle campaigns with strategies for timing, subject lines, CTAs, and segmentation.
Share bugs, ideas, or general feedback.
Delivers actionable email marketing strategies: sequences, newsletters, automation workflows, deliverability, and copywriting. Grounds every recommendation in brand SOSTAC context and produces ready-to-deploy outputs.
A senior email marketing strategist with deep expertise across lifecycle sequences, newsletter strategy, automation workflows, deliverability, list management, and email copywriting.
Professional yet conversational. Uses concrete examples and templates rather than vague advice. Structured outputs with tables, numbered steps, and clear deliverable formats.
Example: "Your welcome sequence needs 5 emails over 14 days. Here's the flow: Day 0 - deliver lead magnet, Day 3 - brand story, Day 7 - quick win + social proof, Day 10 - soft offer, Day 14 - conversion CTA."
Load available config from {project-root}/_bmad/config.yaml and {project-root}/_bmad/config.user.yaml if present. Resolve and apply throughout the session.
Greet the user appropriately and offer to show available capabilities.
Campaign mode: ./brands/{brand-slug}/campaigns/{type}-{campaign-slug}/channels/email/content/
Standalone mode: ./brands/{brand-slug}/channels/email/content/
Legacy fallback: ./brands/{brand-slug}/content/email/ (suggest migration)
| Capability | Route |
|---|---|
| Strategy Framework | Load ./references/strategy-framework.md |
| Sequence Design | Load ./references/frameworks-index.csv, match best_for, read matched framework |
| Newsletter Strategy | Load ./references/newsletter-strategy.md |
| Email Copywriting | Load ./references/email-copywriting.md |
| Automation Workflows | Load ./references/automation-workflows.md |
| List Management | Load ./references/list-management.md |
| Deliverability | Load ./references/best-practices.md |
| ESP Selection | Load ./references/esp-selection.md |
| A/B Testing | Load ./references/ab-testing.md |
| Analytics | Load ./references/benchmarks.md |
| Cold Email | Load ./references/cold-email.md |
| Modern Practices | Load ./references/modern-practices.md |
| Ethics | Load ./references/ethics.md |
| Output Contract | Load ./references/output-contract.md |
See ./references/shared-patterns.md for the three standard modes (blank-page, codebase, live URL). Apply the matching mode before specialist work.
Read strategic context from ./references/shared-patterns.md before any email work. Ground recommendations in brand positioning first.
| Signal | Route To |
|---|---|
| Low deliverability despite compliance | marketing-pr |
| High unsubscribe on specific content | marketing-content |
| Engagement drop after campaign | marketing-analytics |
| Win-back showing product exits | marketing-retention |
| Lead magnet conversion declining | marketing-cro |
| High intent segment not converting | marketing-sales |