Skill

firecrawl-seo-audit

Audits website SEO using Firecrawl: maps site structure, scrapes pages, analyzes on-page elements, identifies keyword opportunities, and compares competitors. Outputs prioritized recommendations.

performance

npx claudepluginhub firecrawl/firecrawl-workflows --plugin firecrawl-workflows

Popularity

Stars

Forks

Invocation

How this skill is triggered — by the user, by Claude, or both

Slash command

/firecrawl-workflows:firecrawl-seo-audit

User invocable

Model invocable

Inline context

Default effort

Context Preview

The summary Claude sees in its skill listing — used to decide when to auto-load this skill

Use this to turn a website into a specific, prioritized SEO audit.

SKILL.md

80 lines · ~648 tokens

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Stats

Stars21

Forks4

MaintenanceExcellent

Last CommitJun 4, 2026

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Firecrawl SEO Audit

Use this to turn a website into a specific, prioritized SEO audit.

Onboarding Interview

Infer the site, target keywords, and output format from context. If the site is clear, proceed immediately.

Ask at most 1-3 concise questions only if blocked, such as the site URL, required target keywords, or whether a specific page/competitor set matters.

Firecrawl Collection Plan

Map the site with Firecrawl to understand URL structure.

Scrape key pages: homepage, product/service pages, pricing, docs, blog, about, and high-value landing pages.

Extract title tags, meta descriptions, headings, internal links, content structure, canonical signals when visible, and image alt text when available.

Search target keywords when provided; scrape top ranking pages for comparison.

Parallel Work

If appropriate, use sub-agents or equivalent parallel task runners:

Site Structure: URL patterns, sitemap health, internal linking, orphan/broken pages.

On-Page SEO: titles, meta descriptions, H1/H2 hierarchy, content quality.

Keyword And SERP: target keywords, ranking pages, competitor page patterns.

Technical Issues: broken links, duplicate content signals, missing metadata.

Final Deliverable

# SEO Audit: [Site] ## Executive Summary [Top risks and opportunities] ## Site Structure [Pages found, URL quality, sitemap/internal-link notes] ## On-Page SEO [Per-page title, meta, headings, content, linking notes] ## Keyword Opportunities [Target keywords, missing pages, content gaps] ## Competitor/SERP Comparison [Who outranks the site and why] ## Prioritized Recommendations [High/medium/low impact fixes with exact changes] ## Sources [URLs scraped and what was checked] ## Rerun Inputs workflow: firecrawl-seo-audit site: [url] keywords: [list] output: [markdown/json]

Quality Bar

Make recommendations specific, not generic.

Show the page or source behind each issue.

Distinguish technical findings from content strategy guesses.