From email
Designs email automation sequences with timing, subject lines, copy, and conditional logic for welcome series, nurture, re-engagement, abandoned cart, post-purchase, review requests, and custom campaigns triggered by subscriber actions.
npx claudepluginhub agricidaniel/claude-emailThis skill is limited to using the following tools:
Designs complete email automation sequences with strategic timing, persuasive copy, and conditional logic.
Designs multi-email drip campaigns with copy, timing, branching logic, benchmarks, A/B tests, and flow diagrams for onboarding, lead nurture, re-engagement, and launches.
Generates complete multi-email sequences for drip campaigns, nurture series, onboarding, and launches including subject lines, preview text, body copy, CTAs, and A/B test suggestions.
Designs email sequences for welcome, nurture, re-engagement, lifecycle, and drip campaigns with principles on timing, subject lines, and CTAs.
Share bugs, ideas, or general feedback.
Designs complete email automation sequences with strategic timing, persuasive copy, and conditional logic.
| Sequence Type | Emails | Duration | Best For |
|---|---|---|---|
| Welcome Series | 4-6 | 14 days | New subscribers |
| Nurture | 6-10 | 6-10 weeks | Education, engagement |
| Re-engagement | 3-5 | 28 days | Inactive subscribers |
| Abandoned Cart | 3 | 3 days | E-commerce recovery |
| Post-Purchase | 4-6 | 30 days | Customer experience |
| Review Request | 1-2 | 1-24 hours | Social proof |
| Custom | Variable | Variable | Specific goals |
Read the business profile for context:
email-profile.md (project root)Load reference files for frameworks and benchmarks:
references/copy-frameworks.mdreferences/benchmarks.mdAsk the user:
Confirm business context from profile:
Based on sequence type, define:
For each email in sequence, create:
Include:
Standard Timeline:
Framework Assignment:
KPI Targets:
Cadence: 1-2 emails per week
Content Mix:
Framework Rotation: PAS -> FAB -> BAB -> 4Ps -> AIDA -> repeat
Progressive Profiling: Gather data over time through link clicks, survey questions
KPI Targets:
Trigger: 90 days no click engagement (not opens, due to Apple MPP)
Standard Timeline:
Framework Assignment:
After sequence: Remove non-responders from active list to protect sender reputation
KPI Targets:
Standard Timeline:
Framework Assignment:
Show cart items: Include product images, names, prices in email body
Target recovery rate: 5-15%
KPI Targets:
Standard Timeline:
Framework Assignment:
KPI Targets:
Timing varies by business type:
Framework: PAS (Problem-Agitate-Solution) - position review as helping others
Include:
KPI Targets:
For custom sequences, ask user:
Design sequence architecture based on responses.
Apply these rules to every sequence:
If opened previous email but didn't click:
If clicked previous email:
If no engagement on 2+ consecutive emails:
If unsubscribed:
If cart value is high (e.g., over $200):
If first purchase:
If repeat customer:
## Email Sequence: [Sequence Type]
**Business**: [from email-profile.md]
**Industry**: [from profile]
**Trigger**: [what starts this sequence]
**Total Emails**: X
**Duration**: X days/weeks
**Goal**: [primary objective]
### Sequence Timeline
Day 0 -> Email 1 (immediate)
Day 1 -> Email 2
Day 4 -> Email 3
Day 7 -> Email 4
[visual timeline]
---
### Email 1: [Descriptive Title] (Day 0 / Immediate)
**Purpose**: [what this email accomplishes]
**Subject Lines:**
| # | Subject | Score | Reason |
|---|---------|-------|--------|
| 1 | [subject line] | 85 | [why this scores high] |
| 2 | [subject line] | 80 | [why this scores high] |
| 3 | [subject line] | 78 | [why this scores high] |
**Preheader**: [30-80 character preview text]
**Framework**: [PAS/AIDA/BAB/FAB/4Ps/Direct]
**Body:**
[Full email copy with proper formatting, following the selected framework structure]
**CTA**: [Button text] -> [link placeholder or description]
**Conditional Logic:**
- **If opened**: Proceed to Email 2 at scheduled time
- **If not opened**: Wait 24h, resend with subject line variant #2
- **If clicked CTA**: [action - skip email, advance sequence, tag subscriber]
- **If no engagement**: [fallback action]
**A/B Test Recommendation**: [specific element to test for this email]
---
[Repeat full structure for each email in sequence]
---
### Implementation Notes
**Platform Setup:**
- [Automation trigger setup instructions]
- [Segmentation requirements]
- [Tag/field requirements]
**Recommended A/B Tests:**
1. [Test for Email 1]
2. [Test for Email 3]
3. [Overall sequence test]
**KPI Targets:**
| Metric | Target | Industry Benchmark |
|--------|--------|-------------------|
| Average Open Rate | X% | X% |
| Average Click Rate | X% | X% |
| Conversion Rate | X% | X% |
| Unsubscribe Rate | <0.5% | <0.5% |
**Monitoring:**
- Check performance after 50 subscribers complete sequence
- Adjust timing if open rates drop >20% between emails
- Test new subject lines if Email 1 opens <30%
**Segment Considerations:**
- [How to adapt for different audience segments]
- [Mobile vs desktop considerations]
- [Geographic/timezone notes if applicable]
Before delivering sequence, verify:
Load ../../references/copy-frameworks.md for detailed structures:
/email audit to verify domain deliverability before launching sequences/email write for individual email drafts or rewrites/email review to score and optimize each email in the sequence/email plan to align sequences with overall marketing strategy