oblique-cowork

Oblique Power Skills

The team-wide AI toolkit for Oblique — skills plugin + the full Oblique OS project handoff package.

What's in this repo

Oblique Cowork Plugin v0.9.0

The full suite of Oblique's Cowork skills, packaged for team-wide installation.

Skills included (56)

Ads & Performance

• meta-ads-agent — Analyse and optimise Meta (Facebook/Instagram) Ads using live Windsor.ai data; creative fatigue, audience analysis, CPM/CTR diagnosis
• meta-ads-analyst — Live-Meta MCP diagnostic workflow with 10 specialised analysis types (full-audit, creative-analysis, anomaly-detection, ASC-readiness, audience attribution, budget pacing, CPM delivery, funnel analysis, performance review). Outputs HTML report + Action Queue to Claude Outputs/Reports/ and Claude Outputs/Action Queues/. Pair-skill with meta-ads-actions. Requires Meta MCP token
• meta-ads-actions — Write counterpart to meta-ads-analyst. Bulk-uploads, caption drafts, ad creation, audience updates against live Meta accounts. copywriting gated on caption drafts. Execution logs to Claude Outputs/Action Queues/. Requires Meta MCP token
• google-ads-agent — Analyse and optimise Google Ads accounts using live API data; audits, anomaly checks, negative keyword reviews, budget allocation
• performance-report — Build a full Oblique-style performance marketing report as a branded PPTX, pulling live data from Windsor.ai
• blended-performance-review — Cross-platform performance coordinator. Orchestrates meta-ads-analyst + google-ads-agent silently, layers blended metrics (MER, blended CAC, Acquisition MER), outputs an 8-page Word doc to Claude Outputs/Reports/. (Replaces retired performance-analysis as of 20/05/2026.)
• competitor-ad-intelligence — Scrape the Meta Ad Library for competitor brands and build a competitive ad intelligence PPTX deck

Strategy & Creative

• brand-strategy — Build a research-backed brand strategy: positioning, purpose/vision/mission/values, audience architecture, narrative system, verbal and visual identity brief, and 90-day activation playbook. Outputs Strategy Deck (HTML, canonical), Execution Playbook (.docx), Research Appendix (.docx), and optional Brand Book HTML. Every claim cited; every statement passes the Competitor Test
• dtc-builder — Build a research-backed DTC scale strategy. Classifies products into one of six archetypes (Full-Sub, Auto-Ship, Discovery, Replenishment, High-AOV Durable, Fashion-Occasion), runs deep competitor benchmarking, models full unit economics (CAC, 24-month LTV, payback, pricing ladders). Outputs .docx strategy doc + .xlsx financial model
• repositioning-matrix — Generate 12-angle repositioning matrix with hooks, LP pitches, and proof points. Halts if no creative-strategy-research exists for the client. copywriting formal gate on customer-facing strings
• creative-strategy-research — Full creative strategy document: audience avatars (DAVIP profiles), messaging angles, competitive landscape, funnel architecture
• concept-architect — Operational bridge between CSR and execution. Ingests CSR + account state + offer inventory; outputs a ranked Persona × Angle × Offer concept matrix that enforces Angle > Offer > Persona > Format testing priority. Concept count auto-scales to spend tier (USD 4-30K / 30-100K / 100K+)
• hook-lab — Generate 20-50 hook variants for a single ad body across three layers (visual, copy overlay, audio/VO) using 12 hook patterns. Three modes: fatigue revival, winning-ad hook wave, new concept batch. copywriting gated on both overlay and VO opener lines
• static-ad-concepts — 12 static ad concepts as a branded deck (rationale, headline, copy, CTA, visual guide), now spread across the seven-format taxonomy × three production levels. The ideation stage
• static-ad-studio — Production stage: turns an approved concept (or single brief) into a launch-ready static ad — locks the 4 strategy decisions, picks one of seven formats, writes on-image copy through the 8-mechanic framework, generates via imagery/GPT-Image-2 with the brand kit baked in, runs the 1-second comprehension gate, iterates via surgical image edits, ships each ad with a media-buyer hand-off spec. Shares the Static Ad Playbook with static-ad-concepts
• social-content-ideation — Monthly content ideation deck built on Oblique's 5-pillar framework
• content-scripting — Turn approved content ideas into production-ready scripts and storyboards
• copywriting — Write Oblique-standard copy for any format: landing pages, ads, product descriptions, social posts