By gerstep
Guide founders and teams through a structured exercise to craft a sharp positioning statement, incorporating competitive research, strategic questions, and collaborative alignment for startups.
npx claudepluginhub gerstep/positioning-plugin --plugin positioningStructured positioning exercise that produces an honest, sub-30-word positioning statement. Research competitors, force hard choices, align the team.
/plugin marketplace add Gerstep/positioning-plugin
/plugin install positioning@positioning-plugins
Then run: /positioning:positioning
Every question is a forced choice. No "all of the above." The pain of choosing is the exercise.
We help DevOps teams resolve incidents before customers notice,
through causal root-cause analysis, unlike dashboard-first monitoring tools.
MIT
Design, validate, and plan a startup from scratch. Covers market research, competitive analysis, business model, brand identity, product definition, financial projections, and validation experiments.
Share bugs, ideas, or general feedback.
Positioning, launch orchestration, and competitive intelligence
제품 마케팅 및 성장 스킬: 마케팅 아이디어, 가치 제안 문구, North Star 메트릭, 제품 네이밍, 포지셔닝.
5つの専門エージェント（競合プロファイリング・レビュー分析・機能ベンチマーク・ポジショニング戦略・データ検証）がディスカッション型で競合環境を調査・分析し、差別化戦略とERRCグリッドを導出する。CHALLENGE/DEFEND プロトコル、Gate チェックポイント、Devil's Advocate による高品質な合意形成
A 7-part brand strategy framework for building comprehensive brand foundations - the same methodology top agencies use with Fortune 500 clients.
Marketing & GTM skills: Go-To-Market Planner, Content Calendar, Competitor Teardown, Email Campaign. Build positioning statements, messaging pillars, feature lists, use cases, and launch campaigns.