By adobe
Query and analyze Adobe Customer Journey Analytics data from Claude Code, generating reports on KPIs, funnel health, top movers, dimension analysis, segment comparisons, and executive briefings.
Comprehensive dimension analysis and reporting for CJA. Use this skill whenever the user wants to analyze one or more dimensions — including cardinality, distribution/skew, trends, anomalies, data quality errors, comparisons, and forecasting. Also trigger when someone asks "what are the top values for...", "dimension health", "explore this dimension", "dimension dashboard", "dimension statistics", "data quality check on a dimension", "dimension cardinality", "dimension trends", "dimension skew", "dimension anomalies", "compare dimensions", or any similar request to understand what's inside a CJA dimension. Produces an interactive HTML dashboard or a markdown report. Works with the CJA MCP server.
Generates a polished, leadership-ready performance briefing with KPI tiles, executive narrative bullets, and a driver analysis — all as a print-ready HTML document. Always use this skill when someone asks for an executive summary, performance briefing, leadership readout, stakeholder update, or business review — even if they don't say "executive" explicitly. Trigger phrases include: "write a summary of last week's performance," "create a briefing for our leadership team," "produce a monthly business review," "what should I tell executives about our metrics," "generate a performance narrative," "QBR summary," "weekly business review," "board update," "stakeholder briefing," "how did we do last week," or "give me a performance snapshot." When in doubt, use this skill — it is always better to produce a polished briefing than a raw data dump.
Analyzes a multi-step conversion funnel to find where users drop off and which steps have the worst leakage. Use this skill when someone describes a journey or funnel and asks about conversion rates, drop-off, fallout, or step completion. Trigger for phrases like "analyze our onboarding funnel," "where are users dropping off," "what's our checkout conversion rate," "funnel analysis," "show me fallout between these steps," or "which step loses the most users."
Produces a compact KPI digest showing how key metrics changed over a period and what's driving the movement. Use this skill when someone asks for a performance summary, a weekly recap, a morning briefing, a KPI update, or any variation of "how did we do this week/month." Also trigger for requests like "give me a performance overview," "what moved in the last 7 days," "pull our KPI report," or "summarize our metrics."
Compares the performance of two or more audience segments across key metrics side by side. Use this skill when someone wants to compare audiences, cohorts, or groups — for example, "how do mobile users compare to desktop users on conversion," "compare new vs. returning visitors," "show me the difference between these two segments," "compare these audiences on our KPIs," or "which segment performs better." Also trigger for "segment comparison," "audience comparison," or "cohort comparison."
External network access
Connects to servers outside your machine
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Repository of Adobe skills for AI coding agents.
/plugin marketplace add adobe/skills
/plugin install adobe-analytics@adobe-skills
/plugin install adobe-cja@adobe-skills
/plugin install aem-design@adobe-skills
/plugin install aem-edge-delivery-services@adobe-skills
/plugin install aem-project-management@adobe-skills
/plugin install app-builder@adobe-skills
/plugin install aem-cloud-service@adobe-skills
/plugin install aem-6-5-lts@adobe-skills
npx skills add adobe/skills --all
gh extension install ai-ecoverse/gh-upskill
gh upskill adobe/skills --all
The app-builder plugin includes a Cursor-native manifest at plugins/app-builder/.cursor-plugin/plugin.json as the pilot for Cursor distribution. Other plugins will gain Cursor support once the pattern is validated. To install locally for development:
mkdir -p ~/.cursor/plugins/local/app-builder
cp -R plugins/app-builder/. ~/.cursor/plugins/local/app-builder/
# Then in Cursor: Cmd+Shift+P → Developer: Reload Window
Verify the plugin loaded via Cursor Settings → Plugins (it should appear with all six App Builder skills). The skills are also visible in Settings → Rules under "Agent Decides".
Practitioner-focused skills for Adobe's analytics products — KPI monitoring, funnel and dimension analysis, segment comparison, and stakeholder readouts. Each product has a dedicated plugin and a dedicated MCP server. Requests require IMS auth headers (Authorization, x-gw-ims-org-id, x-gw-ims-user-id); an OAuth proxy may inject these.
Available via the adobe-analytics plugin. Talks to the AA MCP server at https://aa-mcp.adobe.io/mcp.
/plugin install adobe-analytics@adobe-skills
| Skill | Description |
|---|---|
aa-kpi-pulse | KPI digest with period-over-period change and top mover callout • How are our KPIs looking this week?• Compare last month's KPIs to the same month last year |
aa-top-movers-watchlist | Ranks dimension items by biggest gain or loss for a metric • Top gaining and declining pages this week• Which marketing channels grew or shrank most this month? |
aa-conversion-funnel-analysis | Step-by-step fallout analysis across a multi-step conversion funnel • Analyze our checkout funnel• Where do mobile users drop off in the signup flow? |
aa-segment-performance-comparator | Side-by-side KPI comparison across two or more audience segments • Compare mobile vs desktop performance• How do US visitors compare to UK visitors on key KPIs? |
aa-executive-briefing | Narrative performance summary ready for leadership or QBR • Write last week's performance briefing for leadership• Draft a monthly business review for the board |
See the adobe-analytics doc for the full plugin description, MCP server template, and skill index.
Available via the adobe-cja plugin. Talks to the CJA MCP server at https://cja-mcp.adobe.io/mcp.
/plugin install adobe-cja@adobe-skills
| Skill | Description |
|---|---|
cja-kpi-pulse | KPI digest with period-over-period change, trend direction, and dimension breakdown • How are our KPIs looking this week?• Compare last month's KPIs to the same month last year |
cja-top-movers-watchlist | Ranks dimension items by biggest gain or loss for a metric • Top gaining and declining pages this week• Which marketing channels grew or shrank most this month? |
cja-funnel-health-check | Step-by-step fallout analysis across a multi-step conversion funnel • Check the health of our purchase funnel• Where do users drop off in our onboarding journey? |
cja-dimension-analysis | Cardinality, distribution, trends, anomalies, and data quality for a dimension • Analyze the Page Name dimension• Audit our Marketing Channel values — any spelling variations or duplicates? |
cja-segment-performance-comparator | Side-by-side KPI comparison across two or more audience segments • Compare mobile vs desktop performance• How do US visitors compare to UK visitors on key KPIs? |
cja-executive-briefing | Narrative performance summary ready for leadership or QBR • Write last week's performance briefing for leadership• Draft a monthly business review for the board |
See the adobe-cja doc for the full plugin description, MCP server template, and skill index.
Practitioner-focused agent skills for Adobe Analytics via the AA MCP server — KPI pulse, top movers, conversion funnel analysis, segment performance comparator, and executive briefing.
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