Conduct comprehensive brand health audit across all marketing touchpoints and materials.
Comprehensive brand health audit across all marketing touchpoints and materials. Use when you need to assess visual/verbal identity consistency, review customer touchpoints, and get prioritized recommendations for brand compliance gaps and evolution opportunities.
/plugin marketplace add jmagly/ai-writing-guide/plugin install jmagly-marketing-plugins-marketing@jmagly/ai-writing-guideConduct comprehensive brand health audit across all marketing touchpoints and materials.
Audits Brand Identity
Reviews Touchpoints
Provides Recommendations
Brand Audit Request
↓
[Brand Guardian] → Visual Identity Audit
↓
[Brand Guardian] → Verbal Identity Audit
↓
[Positioning Specialist] → Positioning Review
↓
[Quality Controller] → Touchpoint Review
↓
[Marketing Analyst] → Brand Metrics
↓
[Reporting Specialist] → Audit Report
↓
Brand Audit Complete
| Agent | Role | Output |
|---|---|---|
| Brand Guardian | Lead audit | Compliance review |
| Positioning Specialist | Positioning | Positioning analysis |
| Quality Controller | Quality | Touchpoint review |
| Marketing Analyst | Metrics | Brand health data |
| Reporting Specialist | Reporting | Audit report |
| Area | Key Checks |
|---|---|
| Visual | Logo, colors, typography, imagery |
| Verbal | Voice, tone, messaging, taglines |
| Digital | Website, social, email, ads |
| Collateral, signage, packaging | |
| Experience | Customer touchpoints |
Saved to .aiwg/marketing/brand/audit/:
brand-audit-report.md - Comprehensive auditvisual-audit.md - Visual identity reviewverbal-audit.md - Verbal identity reviewtouchpoint-matrix.md - All touchpointscompliance-scorecard.md - Compliance scoresgap-analysis.md - Identified gapsrecommendations.md - Action planbrand-health-metrics.md - Brand health dataPurpose: Provide upfront direction to tailor priorities and approach
Examples:
--guidance "Comprehensive audit before rebrand"
--guidance "Focus on digital touchpoints"
--guidance "Competitive comparison with top 3 competitors"
How Applied:
Purpose: Guide through discovery questions for comprehensive input
Questions Asked (if --interactive):
# Full brand audit
/brand-audit --audit-scope full
# Visual identity only
/brand-audit --audit-scope visual
# Specific touchpoints
/brand-audit --audit-scope touchpoints
# With strategic guidance
/brand-audit "Example" --guidance "Your specific context here"
# Interactive mode
/brand-audit "Example" --interactive