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Provides strategic business frameworks (SWOT, OKR, Porter's 5 Forces, etc.) for analysis, decision-making, and planning. Use when you need to analyze situations, set goals, evaluate options, or develop growth strategies.
/plugin marketplace add ThepExcel/claude-skills/plugin install thepexcel-manage-business-strategy-plugins-manage-business-strategy@ThepExcel/claude-skillsThis skill inherits all available tools. When active, it can use any tool Claude has access to.
SOURCES.mdreferences/competitive.mdreferences/customer.mdreferences/decision-making.mdreferences/financial.mdreferences/goal-setting.mdreferences/growth-strategy.mdreferences/organizational.mdreferences/risk-stakeholder.mdreferences/strategic-analysis.mdStrategic toolkit for business analysis, planning, and execution.
What do you need?
│
├─ Analyze situation
│ ├─ Internal factors → SWOT (strengths/weaknesses)
│ ├─ External macro → PESTEL
│ ├─ Industry competition → Porter's 5 Forces
│ └─ Comprehensive → SWOT + PESTEL + Porter's
│
├─ Make a decision
│ ├─ Compare 2-5 options → Decision Matrix
│ ├─ Multiple weighted criteria → Weighted Scoring
│ └─ vs baseline/current → Pugh Matrix
│
├─ Set goals
│ ├─ Team/Company level → OKR
│ ├─ Individual/Project → SMART Goals
│ └─ Multi-perspective → Balanced Scorecard
│
├─ Plan growth
│ ├─ Market/Product expansion → Ansoff Matrix
│ ├─ Portfolio prioritization → BCG Matrix
│ ├─ Create new market → Blue Ocean Strategy
│ └─ Innovation horizons → McKinsey 3 Horizons
│
├─ Analyze competition
│ ├─ Current vs desired → Gap Analysis
│ ├─ Competitor positions → Strategic Group Mapping
│ └─ Customer-Company-Competitor → 3C Analysis
│
├─ Change organization
│ ├─ Simple/Fast change → Lewin (3 stages)
│ ├─ Complex/Long-term → Kotter (8 steps)
│ └─ People-focused → ADKAR
│
├─ Understand customers
│ ├─ Who they are → Customer Persona
│ ├─ Their experience → Customer Journey Map
│ ├─ Market targeting → STP (Segmentation-Targeting-Positioning)
│ └─ Marketing mix → 4Ps
│
├─ Manage risk/stakeholders
│ ├─ Risk prioritization → Risk Matrix
│ └─ Stakeholder engagement → Power-Interest Grid
│
├─ Design business model → Use `business-model` skill
│
└─ Solve problems → Use `problem-solving` skill
| Category | Frameworks | Reference |
|---|---|---|
| Strategic Analysis | SWOT, PESTEL, Porter's 5 Forces, VRIO | strategic-analysis.md |
| Decision Making | Decision Matrix, Weighted Scoring, Pugh Matrix | decision-making.md |
| Goal Setting | OKR, SMART Goals, Balanced Scorecard | goal-setting.md |
| Growth Strategy | Ansoff, BCG, Blue Ocean, 3 Horizons | growth-strategy.md |
| Competitive | Gap Analysis, 3C, Strategic Groups | competitive.md |
| Organizational | McKinsey 7S, Change Management | organizational.md |
| Customer | Persona, Journey, STP, 4Ps | customer.md |
| Risk & Stakeholder | Risk Matrix, Power-Interest Grid | risk-stakeholder.md |
| Financial | ROI, NPV, Break-Even, IRR | financial.md |
For small-medium enterprises, focus on these high-impact, low-complexity frameworks:
| Situation | Use This |
|---|---|
| Annual planning | SWOT + OKR |
| New product/service | Lean Canvas (→ design-business-model skill) |
| Choosing between options | Decision Matrix |
| Understanding customers | Customer Persona |
| Setting team goals | OKR (3 objectives max) |
| Competitive positioning | Gap Analysis |
When applying frameworks, structure outputs as:
## [Framework Name] Analysis
**Date:** YYYY-MM-DD
**Context:** [Brief situation description]
### Findings
[Framework-specific structure]
### Key Insights
1. [Insight 1]
2. [Insight 2]
3. [Insight 3]
### Recommended Actions
- [ ] Action 1
- [ ] Action 2
- [ ] Action 3
### Next Steps
[What to do with this analysis]
| When | Suggest |
|---|---|
| Design/validate business model | /design-business-model - BMC, Lean Canvas, VPC |
| Stuck, need structured thinking | /problem-solving - Polya, 5 Whys, Fishbone |
| Trade-off / contradiction | /triz - systematic innovation |
| Need creative ideas | /generate-creative-ideas - divergent thinking |
Note: These skills are optional. Manage-business-strategy works standalone for strategic analysis.
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