From shipshitdev-library
Validates positioning, authority, and messaging strategy using Expert Secrets principles: Attractive Character, Big Domino, New Opportunity framing. For authority assessments.
npx claudepluginhub shipshitdev/skillsThis skill uses the workspace's default tool permissions.
Assess positioning, authority, and messaging against Expert Secrets principles. Expose weak positioning that makes people look like everyone else.
Provides UI/UX resources: 50+ styles, color palettes, font pairings, guidelines, charts for web/mobile across React, Next.js, Vue, Svelte, Tailwind, React Native, Flutter. Aids planning, building, reviewing interfaces.
Fetches up-to-date documentation from Context7 for libraries and frameworks like React, Next.js, Prisma. Use for setup questions, API references, and code examples.
Analyzes competition with Porter's Five Forces, Blue Ocean Strategy, and positioning maps to identify differentiation opportunities and market positioning for startups and pitches.
Assess positioning, authority, and messaging against Expert Secrets principles. Expose weak positioning that makes people look like everyone else.
Brunson's Principle: "You don't need to be the most qualified—you need to be the most positioned."
Attractive Character → Epiphany Bridge → Big Domino → New Opportunity
| Dimension | Weight | What It Measures |
|---|---|---|
| Attractive Character | 2x | Is there a compelling persona/story? |
| Origin Story | 1.5x | Is there a powerful epiphany bridge? |
| Big Domino | 2x | Is there one core belief to shift? |
| New Opportunity | 1.5x | Is it framed as new vs. improvement? |
| Authority Signals | 1x | Are credentials/proof established? |
| Differentiation | 1x | Do they stand out from competitors? |
Max Score: 100 points
| Score | Rating | Verdict |
|---|---|---|
| 85-100 | Expert Positioned | Refine and scale |
| 70-84 | Good Foundation | Strengthen weak areas |
| 55-69 | Needs Work | Clarify before scaling |
| 40-54 | Commodity Zone | Major repositioning needed |
| 0-39 | Invisible | Start from scratch |
| Type | Description | Example |
|---|---|---|
| Leader | "Follow me, I'll show you" | Coaches, gurus |
| Adventurer | "Join me on this journey" | Explorers, testers |
| Reporter | "I researched this for you" | Curators, analysts |
| Reluctant Hero | "I didn't want to, but..." | Accidental experts |
"If I can get them to believe [ONE THING], then all other objections become irrelevant."
| Improvement (Weak) | New Opportunity (Strong) |
|---|---|
| "Better marketing" | "A new way to get customers" |
| "Faster results" | "A different approach entirely" |
| "We're like X but better" | "Skip the old method" |
| Skill | When to Use |
|---|---|
expert-architect | Build positioning from scratch |
copy-validator | Validate positioning translates to copy |
offer-validator | Validate offer matches positioning |
For detailed scoring criteria, output templates, and complete examples: references/full-guide.md