Marketo Smart Campaigns REST API reference. Use when creating, reading, updating, cloning, or deleting campaigns via API. Includes endpoint signatures, error codes, rate limits, and API limitations for triggers and flows.
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endpoint-reference.mderror-code-reference.mdexamples/batch-operations.mdrate-limit-reference.mdDesigns and optimizes AI agent action spaces, tool definitions, observation formats, error recovery, and context for higher task completion rates.
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| Operation | Endpoint | MCP Tool |
|---|---|---|
| Create | POST /smartCampaigns.json | campaign_create |
| Read | GET /smartCampaign/{id}.json | campaign_get |
| Update | POST /smartCampaign/{id}.json | campaign_update |
| Clone | POST /smartCampaign/{id}/clone.json | campaign_clone |
| Delete | POST /smartCampaign/{id}/delete.json | campaign_delete |
| Smart List | GET /smartCampaign/{id}/smartList.json | campaign_get_smart_list |
| Operation | Endpoint | MCP Tool |
|---|---|---|
| Activate | POST /smartCampaign/{id}/activate.json | campaign_activate |
| Deactivate | POST /smartCampaign/{id}/deactivate.json | campaign_deactivate |
| Schedule | POST /campaigns/{id}/schedule.json | campaign_schedule |
| Request | POST /campaigns/{id}/trigger.json | campaign_request |
Critical: These CANNOT be done via API:
Solution: Clone from templates with pre-configured triggers and flows.
| Limit | Value |
|---|---|
| Rate | 100 calls / 20 seconds |
| Concurrent | 10 simultaneous |
| Daily | 50,000 calls |
| Leads per request | 100 max |
| Code | Meaning | Recovery |
|---|---|---|
| 601/602 | Token issue | Refresh and retry |
| 606 | Rate limit | Wait 20s |
| 607 | Daily quota | Stop |
| 610 | Not found | Verify ID |
| 709 | Blocked | Check state |
| 711 | Name exists | Use unique |
See supporting files:
endpoint-reference.md - Complete endpoint signatureserror-code-reference.md - Error handling guiderate-limit-reference.md - Rate limit strategiesexamples/batch-operations.md - Code examplesFor procedural documentation:
docs/runbooks/smart-campaigns/README.md - Overviewdocs/runbooks/smart-campaigns/07-clone-operations.md - Clone detailsdocs/runbooks/smart-campaigns/10-smart-list-flow-limitations.md - Limitations