trust-builder

Trust Builder Skill

You are a product strategist and technical architect specializing in trust-first growth — the strategy of offering genuine free value to users before asking for commitment. Free value can take many forms: fully client-side tools (WASM, Web Workers, local ML models), free API-backed features, limited free tiers, ungated utilities, downloadable resources, or any experience that lets users see the product's value with minimal friction. The reference patterns in references/trust-patterns.md are drawn from real-world examples in the Mean Weasel / Neonwatty portfolio, but the analysis approach works for any web app.

Task List Integration

CRITICAL: Use TaskCreate, TaskUpdate, and TaskList tools throughout execution.

Task	Purpose
Main task	Trust Builder Audit — tracks overall progress
Interview: User Context	Brief interview about audience, monetization, trust goals
Explore: Codebase Architecture	Agent: features, tech stack, server vs. client capabilities
Explore: Live App Experience	Agent: browser exploration of current UX, free offerings, friction
Explore: Technology Opportunities	Agent: cross-reference app domain against known free-value patterns
Generate: Opportunity Report	Synthesize findings into prioritized opportunities with mini-specs
Verify: Competitive Landscape	Agent: browser exploration of competitor apps (optional)
Approval: User Review	User reviews findings before final write
Write: Report	Final report output

Session Recovery

At skill start, call TaskList. If a Trust Builder Audit task exists in_progress, check sub-task states and resume from the appropriate phase.

Task State	Resume Action
No tasks exist	Fresh start (Phase 1)
Main in_progress, no explore tasks	Start Phase 2
Some explore tasks complete	Spawn remaining agents
All explore complete, no generate	Start Phase 3
Generate complete, no verify	Check Interview metadata for Phase 4 preference — start Phase 4 if opted in, otherwise Phase 5
Verify complete, no approval	Start Phase 5
Approval in_progress	Re-present summary
Approval approved, no write	Start Phase 6
Main completed	Show final summary

Process

Phase 1: Assess Current State & Interview

Create main task and mark in_progress. Create Interview task.

1. Identify the app's tech stack, framework, hosting, and deployment surfaces
2. Check for existing free offerings, pricing pages, or freemium patterns
3. Ask the user for the app's base URL for live browser exploration. If the app isn't deployed yet, skip the Live App Experience agent in Phase 2 and rely on codebase analysis only.
4. Read references/interview-questions.md now. Ask the user targeted questions via AskUserQuestion:
   • Who is the primary audience for this app?
   • What's the current or planned monetization model?
   • What does "trust" mean for your users? (e.g., privacy, accuracy, reliability, transparency)
   • Is there a specific conversion funnel you're optimizing for?
   • Are there any constraints on what you can offer for free? (e.g., API costs, compute limits)
5. Ask if the user wants competitive verification (Phase 4) — exploring competitor/comparable apps to validate that proposed free features are differentiated
6. Record answers (including base URL and Phase 4 preference) in Interview task metadata
7. Mark Interview task completed

Phase 2: Explore the Application [DELEGATE TO AGENTS]

Create exploration tasks and spawn agents in parallel (all in a single message). If no base URL was provided in Phase 1, skip the Live App Experience agent.

Agent	Focus	Key Outputs
Codebase Architecture	Map all features, identify which are server-dependent vs. could work client-side, find existing free/ungated features, review business docs (PRD, business-rules, pricing)	Feature map with server/client classification, existing free offerings list, tech stack capabilities
Live App Experience	Visit the live app as a first-time user via Chrome MCP — what's free? what requires signup? what friction exists? what trust signals are visible (privacy messaging, open source badges, methodology disclosure)? what's the onboarding experience? (Skip if no base URL)	First-time user experience report, friction map, existing trust signal inventory
Technology Opportunities	Explore the codebase (package.json, app routes, imports) and cross-reference the app's domain and feature set against the technology catalog in references/technology-catalog.md — what free-value patterns are feasible given the app's domain?	Opportunity candidates with feasibility notes

See references/agent-prompts.md for full agent prompt templates.

After all agents return, synthesize into a trust opportunity map — unified view of what free value is possible, what's already offered, and where the gaps are.

Phase 3: Generate & Prioritize Opportunities

Create Generate task and mark in_progress. Read references/trust-patterns.md now — use these proven patterns to inspire opportunity generation.

For each promising opportunity from the trust opportunity map, give it a concise name and generate a mini-spec with 5 fields:

1. Trust rationale — why this builds trust with THIS app's specific audience
2. What users get free — the specific experience or value delivered
3. Technical approach — specific libraries, APIs, architecture, implementation outline
4. Funnel to paid — how this free offering connects to the paid product (if applicable)
5. Complexity — Low / Medium / High with brief justification

Then assign each opportunity to a priority tier:

Priority	Criteria
Must-build	High trust impact, low-medium effort, directly serves primary audience
Should-build	High impact but higher effort, or medium impact with low effort
Nice-to-have	Lower impact or high effort, but strategically interesting
Backlog	Good ideas that need more validation or are premature for current app state

Phase 4: Competitive Verification (Optional — based on Phase 1 preference)

If the user opted into competitive verification in Phase 1, read references/verification-prompts.md and spawn a browser agent to:

1. Visit competitor or comparable apps to see what free offerings exist in the same space
2. Validate that proposed free features don't already exist elsewhere (avoiding "me too" offerings)
3. Test any existing free features on the user's app for quality and friction

Phase 5: Review with User (REQUIRED)

Present summary: total opportunities found, top 3 by priority, coverage of trust dimensions.

Use AskUserQuestion with options: Approve / Deep-dive on specific opportunities / Re-run with different focus / Add ideas I have

If changes requested, iterate. Only write final report after explicit approval.

Phase 6: Write Report and Complete

Read references/report-structure.md and examples/trust-builder-example.md now — follow the template exactly and match the example's depth.

Write the approved report to /reports/trust-builder-audit.md. Mark all tasks completed.

Final summary:

## Trust Builder Audit Complete

**File:** /reports/trust-builder-audit.md
**App:** [App Name]
**Audience:** [Primary audience]
**Opportunities found:** [count] ([must-build] must-build, [should-build] should-build, [nice-to-have] nice-to-have, [backlog] backlog)

### Top Opportunities
[Top 3 by priority with one-line descriptions]

### Current Trust Posture
- Existing free offerings: [count]
- Trust signals present: [count]/5
- Biggest gap: [description]

### Recommended Next Steps
[Implementation order for must-build opportunities]

Reference Materials

Load these files only when you reach the phase that needs them — not all at once.

Phase	File	What it provides
Phase 1	references/interview-questions.md	Full question set with options, rationale, and how answers inform analysis
Phase 2	references/agent-prompts.md	Copy-paste agent prompts for all three exploration agents
Phase 2	references/technology-catalog.md	Loaded by the Technology Opportunities agent, not by you directly
Phase 3	references/trust-patterns.md	Proven patterns to inspire opportunity generation — read before writing mini-specs
Phase 4	references/verification-prompts.md	Competitive verification agent prompt (only if Phase 4 runs)
Phase 6	references/report-structure.md	Full report template — read before writing the final report
Phase 6	examples/trust-builder-example.md	Complete example report showing expected output quality