From kostja94-marketing-skills-5
Guides end-to-end SEO audits: technical (crawlability, indexing, Core Web Vitals), on-page (titles, schema, headings), content gaps, and off-page links. Ideal for site health checks.
npx claudepluginhub joshuarweaver/cascade-data-analytics --plugin kostja94-marketing-skills-5This skill uses the workspace's default tool permissions.
Guides end-to-end SEO audit: technical foundation, on-page, content, and off-page. Execute in order—technical blockers prevent indexing; on-page limits rankings; content and off-page build authority. Use when auditing an existing site or planning fixes.
Conducts multi-round deep research on GitHub repos via API and web searches, generating markdown reports with executive summaries, timelines, metrics, and Mermaid diagrams.
Dynamically discovers and combines enabled skills into cohesive, unexpected delightful experiences like interactive HTML or themed artifacts. Activates on 'surprise me', inspiration, or boredom cues.
Generates images from structured JSON prompts via Python script execution. Supports reference images and aspect ratios for characters, scenes, products, visuals.
Guides end-to-end SEO audit: technical foundation, on-page, content, and off-page. Execute in order—technical blockers prevent indexing; on-page limits rankings; content and off-page build authority. Use when auditing an existing site or planning fixes.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
| Phase | Focus | Skills |
|---|---|---|
| 1. Technical | Crawl, index, sitemap | robots-txt, xml-sitemap, canonical-tag, indexing, site-crawlability |
| 2. On-Page | Metadata, structure, schema | title-tag, meta-description, page-metadata, schema-markup, internal-links, heading-structure |
| 3. Content | Gaps, intent, optimization | keyword-research, content-strategy, content-optimization |
| 4. Off-Page | Backlinks, authority | link-building, backlink-analysis |
Principle: Fix foundation before optimizing pages. See seo-strategy for workflow and prioritization.
| Item | Check | Skill |
|---|---|---|
| robots.txt | Syntax; not blocking important pages | robots-txt |
| Sitemap | Submitted to GSC; indexable pages only; ≤50K URLs per sitemap | xml-sitemap |
| HTTPS | Sitewide; valid certificate | canonical-tag |
| 404/5xx | Proper status codes; fix or redirect | site-crawlability |
| noindex | No accidental noindex on key pages | indexing |
| Canonical | Correct; no conflicts | canonical-tag |
| Core Web Vitals | LCP ≤2.5s, INP ≤200ms, CLS <0.1 | core-web-vitals |
| Mobile | Mobile-first; content parity; no intrusive interstitials | mobile-friendly |
| Crawlability | Redirect chains, broken links, orphan pages | site-crawlability |
| Item | Check | Skill |
|---|---|---|
| Title | Unique; 50–60 chars; keyword in first 10 words | title-tag |
| Meta description | 150–160 chars; CTA | meta-description |
| Headings | One H1; H1→H2→H3 hierarchy | heading-structure |
| Images | Alt text; no decorative alt for decorative images | image-optimization |
| Schema | Valid; Rich Results Test | schema-markup |
| Internal links | From strong pages; descriptive anchors | internal-links |
| Duplicate content | Canonical; consolidate or differentiate | canonical-tag |
| Phase | Focus | Skill |
|---|---|---|
| Content gap | Missing topics vs competitors | content-strategy, competitor-research |
| Intent match | Content matches search intent | content-optimization |
| Backlinks | Toxic links; link gap vs competitors | backlink-analysis, link-building |
| Cadence | Use |
|---|---|
| Full audit | Quarterly |
| Check-ins | Monthly (GSC, indexing, Core Web Vitals) |