co-marketing-governance | partnership-development | ClaudePluginHub

Skill

Community

co-marketing-governance

From partnership-development

31

Description

Governance playbook for joint marketing programs, MDF, and performance reviews.

Install

1

Add the repository(one-time)

$

/plugin marketplace add gtmagents/gtm-agents

2

Install the plugin

$

/plugin install partnership-development@gtm-agents

Tool Access

This skill inherits all available tools. When active, it can use any tool Claude has access to.

Skill Content

Co-Marketing Governance Skill

When to Use

Planning joint campaigns, launches, or events with partners.
Managing MDF budgets, approvals, and performance tracking.
Preparing partner QBRs or exec updates focused on demand-generation impact.

Framework

Program Intake – business case, audience, KPIs, required assets, legal/compliance checks.
Approval Workflow – decision matrix for marketing, partner, and finance stakeholders.
Execution Cadence – sprint plan, shared tracking sheets, and content governance.
Measurement & Attribution – agreed metrics (MQLs, pipeline, revenue, influence) + reporting cadence.
Closeout & Learnings – retro template, MDF reconciliation, and next-play recommendations.

Templates

Co-marketing brief + approval form.
MDF budget tracker with forecast vs actuals.
Post-campaign report outline with KPIs and narrative prompts.

Tips

Align messaging with joint solution blueprints to keep storytelling consistent.
Attach MDF approval deadlines to campaign calendars to avoid delays.
Pair with run-partner-qbr to highlight impact and secure additional investment.

Links

GitHub Stats

7 forks

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