event-briefs | event-marketing | ClaudePluginHub

Skill

Community

event-briefs

From event-marketing

31

Description

Use when documenting event objectives, requirements, and alignment across stakeholders.

Install

1

Add the repository(one-time)

$

/plugin marketplace add gtmagents/gtm-agents

2

Install the plugin

$

/plugin install event-marketing@gtm-agents

Tool Access

This skill inherits all available tools. When active, it can use any tool Claude has access to.

Skill Content

Event Brief Systems Skill

When to Use

Kicking off any event (webinar, field, flagship).
Aligning cross-functional partners before production starts.
Handing event concepts to producers or regional teams.

Framework

Overview – goal, target audience, date, format, tier.
Narrative – theme, key messages, CTA, proof assets.
Experience – agenda, speakers, demos, activations.
Promotion – channels, audience segments, partner amplification.
Operations – budgets, vendors, timelines, risks, approvals.
Measurement – KPIs, dashboards, survey plan, follow-up flows.

Templates

Master event brief doc (editable copy with the sections above preformatted).
Reviewer checklist (approvals, dependencies, instrumentation, follow-up).
Handoff packet outline for producers/regional teams.

Checklist

✅ Approvers + owners defined.
✅ Dependencies captured (product readiness, content, sales enablement).
✅ Data instrumentation planned.
✅ Post-event follow-up mapped.

Tips

Keep briefs in shared workspace; version by event iteration.
Reuse sections for series; highlight delta vs prior runs.
Pair with manage-production outputs to ensure continuity.

Links

GitHub Stats

7 forks

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