brand-measurement-dashboard | brand-strategy | ClaudePluginHub

Skill

Community

brand-measurement-dashboard

From brand-strategy

31

Description

KPI framework and reporting system for tracking brand health, consistency, and impact.

Install

1

Add the repository(one-time)

$

/plugin marketplace add gtmagents/gtm-agents

2

Install the plugin

$

/plugin install brand-strategy@gtm-agents

Tool Access

This skill inherits all available tools. When active, it can use any tool Claude has access to.

Skill Content

Brand Measurement Dashboard Skill

When to Use

Establishing KPIs for brand initiatives or campaigns.
Building recurring dashboards for ELT, marketing, or product leadership.
Connecting creative execution metrics to business outcomes.

Framework

Outcome Metrics – awareness, consideration, preference, NPS, share of voice.
Experience Metrics – consistency scores, QA pass rate, accessibility compliance, latency.
Engagement Metrics – content consumption, event attendance, community participation.
Business Impact – influenced pipeline, win rate lift, pricing power, retention shifts.
Governance Signals – council throughput, exception volume, training completion.

Templates

BI dashboard layout with recommended charts + refresh cadences.
KPI definition sheet with owners, data sources, and calculation notes.
Executive summary template highlighting trends, risks, and asks.

Tips

Pair qualitative verbatims with trend charts to humanize data.
Tag each metric with decision owner so follow-ups are clear.
Integrate with run-brand-governance-council for automated reporting.

Links

GitHub Stats

7 forks

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