personalization | abm-orchestration | ClaudePluginHub

Skill

Community

personalization

From abm-orchestration

31

Description

Use when crafting tiered ABM messaging, offers, and creative variants.

Install

1

Add the repository(one-time)

$

/plugin marketplace add gtmagents/gtm-agents

2

Install the plugin

$

/plugin install abm-orchestration@gtm-agents

Tool Access

This skill inherits all available tools. When active, it can use any tool Claude has access to.

Supporting Assets

View in Repository

assets/personalization_tokens.json

Skill Content

Personalized Engagement Systems Skill

When to Use

Building custom messaging for target accounts or personas.
Coordinating creative assets across channels (email, ads, social, direct mail).
Auditing personalization depth per tier to maintain SLAs.

Framework

Persona & Pain Mapping – capture value props, proof, objections per stakeholder.
Offer Alignment – pair offers (executive briefing, POV deck, workshop, custom report) to stage and tier.
Channel Adaptation – tailor copy lengths, creative specs, CTAs across email, ads, social, events.
Asset Governance – maintain snippet libraries, approval workflows, localization notes.
Experimentation – track personalization tests (hook, CTA, asset format) with measurement plan.

Templates

Personalization Tokens: See assets/personalization_tokens.json for dynamic field examples.
Persona messaging grid (pain, proof, CTA, asset reference).
Multichannel asset tracker (status, owner, personalization depth, expiration).
Personalization QA checklist (tokens, data sources, compliance, accessibility).

Tips

Reuse modular narrative blocks to scale while keeping customization high.
Sync with copywriting + design teams early for high-value tiers.
Monitor engagement vs personalization depth to justify future investments.

Links

GitHub Stats

7 forks

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