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Create structured Product Requirements Documents (PRDs) that connect problem, users, solution, and success criteria. Use when turning discovery notes into engineering-ready documents.
npx claudepluginhub deanpeters/product-manager-skills --plugin workshop-facilitationHow this skill is triggered — by the user, by Claude, or both
Slash command
/product-manager-skills:prd-developmentThe summary Claude sees in its skill listing — used to decide when to auto-load this skill
Guide product managers through structured PRD (Product Requirements Document) creation by orchestrating problem framing, user research synthesis, solution definition, and success criteria into a cohesive document. Use this to move from scattered notes and Slack threads to a clear, comprehensive PRD that aligns stakeholders, provides engineering context, and serves as a source of truth—avoiding ...
Generates a complete engineering-ready PRD with problem statement, user personas, MoSCoW features, success metrics, and implementation timeline.
Generates Product Requirements Documents (PRDs) with user stories, success metrics, scope, technical considerations, and risks for product features.
Generates structured PRDs with problem, context, solution, user stories, acceptance criteria, metrics, risks, and out-of-scope items. Iteratively gathers info via questions, reviews docs/issues/templates.
Share bugs, ideas, or general feedback.
Guide product managers through structured PRD (Product Requirements Document) creation by orchestrating problem framing, user research synthesis, solution definition, and success criteria into a cohesive document. Use this to move from scattered notes and Slack threads to a clear, comprehensive PRD that aligns stakeholders, provides engineering context, and serves as a source of truth—avoiding ambiguity, scope creep, and the "build what's in my head" trap.
This is not a waterfall spec—it's a living document that captures strategic context, customer problems, proposed solutions, and success criteria, evolving as you learn through delivery.
A PRD (Product Requirements Document) is a structured document that answers:
# [Feature/Product Name] PRD
## 1. Executive Summary
- One-paragraph overview (problem + solution + impact)
## 2. Problem Statement
- Who has this problem?
- What is the problem?
- Why is it painful?
- Evidence (customer quotes, data, research)
## 3. Target Users & Personas
- Primary persona(s)
- Secondary persona(s)
- Jobs-to-be-done
## 4. Strategic Context
- Business goals (OKRs)
- Market opportunity (TAM/SAM/SOM)
- Competitive landscape
- Why now?
## 5. Solution Overview
- High-level description
- User flows or wireframes
- Key features
## 6. Success Metrics
- Primary metric (what we're optimizing for)
- Secondary metrics
- Targets (current → goal)
## 7. User Stories & Requirements
- Epic hypothesis
- User stories with acceptance criteria
- Edge cases, constraints
## 8. Out of Scope
- What we're NOT building (and why)
## 9. Dependencies & Risks
- Technical dependencies
- External dependencies (integrations, partnerships)
- Risks and mitigations
## 10. Open Questions
- Unresolved decisions
- Areas requiring discovery
When running this workflow as a guided conversation, use workshop-facilitation as the interaction protocol.
It defines:
Other (specify) when useful)This file defines the workflow sequence and domain-specific outputs. If there is a conflict, follow this file's workflow logic.
Use template.md for the full fill-in structure.
This workflow orchestrates 8 phases over 2-4 days, using multiple component and interactive skills.
Goal: Write a one-paragraph overview for skimmers.
1. Draft Executive Summary
Format: "We're building [solution] for [persona] to solve [problem], which will result in [impact]."
Example:
"We're building a guided onboarding checklist for non-technical small business owners to solve the problem of 60% drop-off in the first 24 hours due to lack of guidance, which will increase activation rate from 40% to 60% and reduce churn by 10%."
Participants: PM
Duration: 30 minutes
Output: One-paragraph summary
Tip: Write this first (forces clarity), but refine it last (after other sections are complete).
Goal: Frame the customer problem with evidence.
1. Write Problem Statement
skills/problem-statement/SKILL.md (component)skills/discovery-process/SKILL.md or skills/problem-framing-canvas/SKILL.mdExample Problem Statement:
## 2. Problem Statement
### Who has this problem?
Non-technical small business owners (solopreneurs, 1-10 employees) who sign up for our SaaS product.
### What is the problem?
60% of users abandon onboarding within the first 24 hours because they don't know what to do first. They see an empty dashboard with no guidance, get overwhelmed by options, and leave.
### Why is it painful?
- **User impact:** Wastes time (30-60 min trying to figure out product), never reaches "aha moment," churns before experiencing value
- **Business impact:** 60% activation rate → high churn, low LTV, poor word-of-mouth
### Evidence
- **Interviews:** 8/10 churned users said "I didn't know what to do first" (discovery interviews, Feb 2026)
- **Analytics:** 60% of signups complete 0 actions within 24 hours (Mixpanel, Jan 2026)
- **Support tickets:** "How do I get started?" is #1 support question (350 tickets/month)
- **Customer quote:** "I logged in, saw an empty dashboard, and thought 'now what?' I gave up and went back to my spreadsheet."
2. Add Supporting Context (Optional)
skills/customer-journey-mapping-workshop/SKILL.md outputskills/jobs-to-be-done/SKILL.md outputGoal: Define who you're building for.
1. Document Personas
skills/proto-persona/SKILL.md (component) outputExample:
## 3. Target Users & Personas
### Primary Persona: Solo Entrepreneur Sam
- **Role:** Freelance consultant, solopreneur
- **Company size:** 1 person (no IT support)
- **Tech savviness:** Low (uses email, spreadsheets, basic SaaS)
- **Goals:** Get value from software fast without technical expertise
- **Pain points:** Overwhelmed by complex UIs, no time to watch tutorials, needs immediate value
- **Current behavior:** Signs up for products, tries for 1 day, churns if not immediately useful
### Secondary Persona: Small Business Owner (5-10 employees)
- **Role:** Owner-operator, manages team
- **Needs:** Onboard team members quickly
- **Differs from primary:** More tolerant of complexity, willing to invest setup time
Goal: Explain why this matters to the business and why now.
1. Document Business Goals
"This initiative supports our Q1 OKR: Reduce churn from 15% to 8%. Improving onboarding activation directly impacts retention."
2. Size Market Opportunity (Optional)
skills/tam-sam-som-calculator/SKILL.md (interactive) output"TAM: 50M small businesses globally. SAM: 5M using SaaS tools. SOM: 500K solopreneurs in our target segments. Improving onboarding could unlock 30% of SAM (1.5M potential customers)."
3. Document Competitive Landscape (Optional)
"Competitors (Competitor A, B) have guided onboarding. Our lack of guidance is cited as a churn reason in exit surveys."
4. Explain "Why Now?"
"Churn spiked 15% in Q4. Onboarding is the #1 driver (60% churn in first 30 days). Fixing this is critical to hitting retention OKR."
Goal: Describe what you're building (high-level, not detailed spec).
1. Write Solution Description
## 5. Solution Overview
We're building a **guided onboarding checklist** that walks new users through core workflows step-by-step when they first log in.
**How it works:**
1. User signs up and logs in for the first time
2. Modal appears: "Let's get you set up! Complete these 3 steps to get started."
3. Checklist shows:
- ☐ Create your first project
- ☐ Invite a teammate (optional)
- ☐ Complete a sample task
4. As user completes each step, checklist updates with checkmarks
5. After completion, celebration modal: "You're all set! Here's what to do next."
**Key features:**
- Minimal: Only 3 core steps (not overwhelming)
- Dismissible: Users can skip if they prefer to explore
- Progress tracking: Visual progress bar (1/3, 2/3, 3/3)
- Celebration: Positive reinforcement when complete
2. Add User Flows or Wireframes (Optional)
3. Reference Story Map (Optional)
skills/user-story-mapping-workshop/SKILL.md outputGoal: Define how you'll measure success.
1. Define Primary Metric
2. Define Secondary Metrics
3. Define Guardrail Metrics
Example:
## 6. Success Metrics
### Primary Metric
**Activation rate** (% of users completing first action within 24 hours)
- **Current:** 40%
- **Target:** 60%
- **Timeline:** Measure 30 days after launch
### Secondary Metrics
- **Time-to-first-action:** Reduce from 3 days to 1 day
- **Onboarding checklist completion rate:** 80% of users complete all 3 steps
- **Support tickets:** Reduce "How do I get started?" tickets from 350/month to 175/month
### Guardrail Metrics
- **Sign-up conversion rate:** Maintain at 10% (don't add friction to signup)
Goal: Break solution into user stories with acceptance criteria.
1. Write Epic Hypothesis
skills/epic-hypothesis/SKILL.md (component)Example:
"We believe that adding a guided onboarding checklist for non-technical users will increase activation rate from 40% to 60% because users currently drop off due to lack of guidance. We'll measure success by activation rate 30 days post-launch."
2. Break Down Epic into User Stories
skills/epic-breakdown-advisor/SKILL.md (interactive - with Richard Lawrence's 9 patterns)3. Write User Stories
skills/user-story/SKILL.md (component)Example User Stories:
## 7. User Stories & Requirements
### Epic Hypothesis
We believe that adding a guided onboarding checklist for non-technical users will increase activation rate from 40% to 60% because users currently drop off due to lack of guidance.
### User Stories
**Story 1: Display onboarding checklist on first login**
As a new user, I want to see a guided checklist when I first log in, so I know what to do first.
**Acceptance Criteria:**
- [ ] When user logs in for the first time, modal appears with checklist
- [ ] Checklist shows 3 steps: "Create project," "Invite teammate," "Complete task"
- [ ] Modal is dismissible (close button)
- [ ] If dismissed, checklist doesn't reappear (user preference saved)
**Story 2: Track checklist progress**
As a new user, I want to see my progress as I complete checklist steps, so I feel a sense of accomplishment.
**Acceptance Criteria:**
- [ ] When user completes step 1, checkmark appears next to "Create project"
- [ ] Progress bar updates (1/3 → 2/3 → 3/3)
- [ ] Checklist persists across sessions (if user logs out and back in)
**Story 3: Celebrate checklist completion**
As a new user, I want to receive positive feedback when I complete the checklist, so I feel confident using the product.
**Acceptance Criteria:**
- [ ] When user completes all 3 steps, celebration modal appears
- [ ] Message: "You're all set! Here's what to do next: [suggested next actions]"
- [ ] Confetti animation (optional, nice-to-have)
4. Document Constraints & Edge Cases
Goal: Define what you're NOT building and what you depend on.
1. Document Out of Scope
Example:
## 8. Out of Scope
**Not included in this release:**
- **Advanced onboarding personalization** (e.g., different checklists per persona) — Adds complexity, test simple version first
- **Video tutorials embedded in checklist** — Resource-intensive, validate checklist concept first
- **Gamification (badges, points)** — Nice-to-have, focus on core workflow guidance
**Future consideration:**
- Mobile-optimized onboarding (desktop-first for now)
2. Document Dependencies
Example:
## 9. Dependencies & Risks
### Dependencies
- **Design:** Wireframes for checklist UI (ETA: Week 1)
- **Engineering:** No technical dependencies (uses existing modals framework)
### Risks & Mitigations
- **Risk:** Users dismiss checklist immediately, never see it
- **Mitigation:** Track dismissal rate; if >50%, iterate on messaging or timing
- **Risk:** Checklist steps are too generic, don't resonate with all personas
- **Mitigation:** Start with primary persona (Solo Entrepreneur Sam), personalize later
3. Document Open Questions
Example:
## 10. Open Questions
- Should checklist be mandatory or optional? (Decision: Optional, dismissible)
- Should we A/B test checklist vs. no checklist? (Decision: Yes, show to 50% of new users)
- What happens if user completes steps out of order? (Decision: Allow any order, update checklist dynamically)
Day 1:
├─ Phase 1: Executive Summary (30 min)
├─ Phase 2: Problem Statement (60 min)
│ └─ Use: skills/problem-statement/SKILL.md
├─ Phase 3: Target Users & Personas (30 min)
│ └─ Use: skills/proto-persona/SKILL.md
└─ Phase 4: Strategic Context (45 min)
└─ Use: skills/tam-sam-som-calculator/SKILL.md (optional)
Day 2:
├─ Phase 5: Solution Overview (60 min)
│ └─ Use: skills/user-story-mapping-workshop/SKILL.md (optional)
├─ Phase 6: Success Metrics (30 min)
└─ Phase 7: User Stories & Requirements (90-120 min)
├─ Use: skills/epic-hypothesis/SKILL.md
├─ Use: skills/epic-breakdown-advisor/SKILL.md
└─ Use: skills/user-story/SKILL.md
Day 3:
├─ Phase 8: Out of Scope & Dependencies (30 min)
└─ Review & Refine (60 min)
└─ Read full PRD, polish, get feedback
Day 4 (Optional):
└─ Stakeholder Review & Approval
└─ Present PRD to stakeholders, incorporate feedback
Total Time Investment:
See examples/sample.md for full PRD examples.
Mini example excerpt:
## 2. Problem Statement
- 60% of trial users drop off in first 24 hours
## 6. Success Metrics
- Activation rate: 40% → 60%
Symptom: PM writes PRD alone, presents finished doc to team
Consequence: No buy-in, team doesn't understand rationale
Fix: Collaborate on Phase 7 (user stories) with design + eng; review draft PRD before finalizing
Symptom: "We believe users have this problem" (no data, no quotes)
Consequence: Team questions whether problem is real
Fix: Use discovery insights from skills/discovery-process/SKILL.md; include customer quotes, analytics, support tickets
Symptom: PRD specifies exact UI, pixel dimensions, button colors
Consequence: Removes design collaboration, becomes waterfall spec
Fix: Keep Phase 5 high-level; let design own UI details
Symptom: PRD defines problem + solution but no metrics
Consequence: Can't validate if feature succeeded
Fix: Always define primary metric in Phase 6 (what you're optimizing for)
Symptom: No section on what's NOT being built
Consequence: Scope creep, stakeholders expect features not planned
Fix: Explicitly document out of scope in Phase 8
Phase 2:
skills/problem-statement/SKILL.md (component)skills/problem-framing-canvas/SKILL.md (interactive, for context)skills/customer-journey-mapping-workshop/SKILL.md (interactive, optional)Phase 3:
skills/proto-persona/SKILL.md (component)skills/jobs-to-be-done/SKILL.md (component, optional)Phase 4:
skills/tam-sam-som-calculator/SKILL.md (interactive, optional)Phase 5:
skills/user-story-mapping-workshop/SKILL.md (interactive, optional)Phase 7:
skills/epic-hypothesis/SKILL.md (component)skills/epic-breakdown-advisor/SKILL.md (interactive)skills/user-story/SKILL.md (component)Skill type: Workflow
Suggested filename: prd-development.md
Suggested placement: /skills/workflows/
Dependencies: Orchestrates 8+ component and interactive skills across 8 phases