Plan and execute Bluesky growth strategy for audience building on the decentralized platform. Use when developing starter pack strategy, creating custom feeds, building community presence, or planning cross-platform promotion. Includes the three-feed system, starter pack tactics (43% of follows at peak), and authentic engagement strategies for this conversation-first platform.
/plugin marketplace add chekos/bns-marketplace/plugin install chekos-tdd-growth-tdd-growth@chekos/bns-marketplaceThis skill inherits all available tools. When active, it can use any tool Claude has access to.
references/REFERENCES.md| Metric | Value |
|---|---|
| Registered users | ~40 million |
| Daily active users | ~4.1 million |
| Growth since Feb 2024 | 3M → 40M |
| Top countries | US (50%), Japan (6%), UK (5%), Germany (5%), Brazil (4%) |
Posts from accounts you follow, in order posted. No algorithmic ranking.
Shows what your network is talking about. Surfaces:
Key insight: Replies get surfaced heavily in Discover. Replies = distribution.
Anyone can create algorithmic feeds. Users choose which to subscribe to.
Starter packs drove up to 43% of all follows during peak growth periods.
Curated collections of recommended accounts (7-150 people) + up to 3 custom feeds. New users can follow everyone in a pack with one click.
Getting Into Starter Packs:
Creating Your Own:
Resources:
Custom feeds are how content gets discovered beyond the Following feed. Getting your posts into relevant feeds = visibility.
Most custom feeds filter by:
Strategy: Research which feeds exist in your niche, understand their criteria, then create content that qualifies.
No-code tools:
Use cases:
Only top 50 feeds (by likes) show in discovery. To grow your feed:
"Growth on Bluesky comes from conversations, not just content."
The platform rewards:
"By focusing on specific topics and areas of expertise, you can build a dedicated following."
For tacosdedatos:
"A smaller, highly engaged audience often delivers better results than larger, passive followings."
Focus metrics:
Engage with influencer posts within 15 minutes of posting for maximum visibility. Early replies get more exposure.
Identify 10-20 accounts in your niche with:
Morning (10 min):
├── Check notifications, reply to all
├── Find 3-5 relevant posts to reply to
└── Post 1 original content
Evening (10 min):
├── Reply to new comments
├── Quote post something valuable
└── Engage in ongoing conversations
Quote posts are more visible than replies. Use to:
| Source | Strategy |
|---|---|
| Substack | Embed Bluesky posts in newsletter |
| Twitter/X | Announce Bluesky presence, cross-post |
| Share Bluesky handle in posts |
In your Substack:
- Embed Bluesky posts as screenshots
- Include Bluesky handle in bio
- Create "Follow on Bluesky" CTA
- Share Bluesky discussions about your content
Unlike Twitter, Bluesky doesn't penalize external links. Use this:
| Metric | What It Shows |
|---|---|
| Follower growth | Reach expansion |
| Reply rate | Engagement quality |
| Profile visits | Discovery working |
| Quote posts received | Content resonating |
Don't:
Do:
For platform research, source links, and detailed tactics, see references/REFERENCES.md.
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