Stakeholder relationship management and engagement tracking
Manages stakeholder relationships and tracks engagement across government, investor, community, and coalition groups.
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The Stakeholder CRM skill provides stakeholder relationship management and engagement tracking capabilities. This skill enables comprehensive stakeholder database management, engagement tracking, and relationship health monitoring across all stakeholder groups.
const stakeholderDatabase = {
categories: {
government: {
count: 150,
segments: ['federal', 'state', 'local', 'regulatory'],
keyContacts: [
{
name: 'Sen. Jane Smith',
office: 'US Senate',
state: 'California',
committees: ['Commerce', 'Technology'],
issues: ['AI regulation', 'Data privacy'],
relationship: 'positive',
lastContact: '2026-01-15',
owner: 'Government Affairs Director'
}
]
},
investors: {
count: 85,
segments: ['institutional', 'retail', 'analysts'],
keyContacts: [
{
name: 'John Investor',
firm: 'Major Asset Management',
aum: '$500B',
holding: '2.5%',
sentiment: 'supportive',
lastMeeting: '2025-12-01',
owner: 'VP Investor Relations'
}
]
},
community: {
count: 200,
segments: ['local-government', 'ngos', 'community-leaders', 'neighbors'],
keyContacts: [
{
name: 'Community Leader',
organization: 'Local Chamber of Commerce',
issues: ['Economic development', 'Job creation'],
relationship: 'partner',
engagementFrequency: 'quarterly'
}
]
},
coalitions: {
count: 25,
segments: ['industry', 'advocacy', 'research'],
keyContacts: [
{
name: 'Industry Association',
type: 'trade-association',
membershipLevel: 'board',
activeIssues: ['Industry regulation', 'Standards'],
representative: 'VP Public Affairs'
}
]
}
},
totals: {
totalStakeholders: 460,
activeRelationships: 380,
atRisk: 15,
newThisQuarter: 25
}
};
const engagementDashboard = {
period: 'Q1 2026',
summary: {
totalEngagements: 450,
uniqueStakeholders: 280,
meetingsHeld: 85,
eventsAttended: 12,
communicationsSent: 350
},
byCategory: {
government: { engagements: 120, sentiment: 'positive', trend: 'improving' },
investors: { engagements: 95, sentiment: 'stable', trend: 'stable' },
community: { engagements: 150, sentiment: 'positive', trend: 'improving' },
coalitions: { engagements: 85, sentiment: 'positive', trend: 'stable' }
},
relationshipHealth: {
strong: 180,
positive: 120,
neutral: 50,
atRisk: 15,
negative: 5
},
actionItems: [
{ stakeholder: 'Key Legislator', action: 'Schedule follow-up meeting', due: '2026-02-01' },
{ stakeholder: 'Community Group', action: 'Respond to concerns', due: '2026-01-25' }
]
};
This skill integrates with the following PR processes:
| Process | Integration Points |
|---|---|
| stakeholder-mapping.js | Database and mapping |
| government-affairs-communications.js | Government contacts |
| investor-communications-support.js | Investor contacts |
| community-relations-program.js | Community contacts |
| Metric | Description | Target |
|---|---|---|
| Database Completeness | Required fields populated | >95% |
| Engagement Frequency | Touches per key stakeholder | Quarterly minimum |
| Relationship Health | % positive relationships | >80% |
| Response Rate | Stakeholder responsiveness | >60% |
| Data Currency | Contacts updated annually | 100% |
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