Account Expansion Command

Identify, score, and prioritize expansion opportunities across your customer base including upsell, cross-sell, and seat expansion.

Usage

/account-expansion                           # All customers
/account-expansion --segment enterprise      # Enterprise only
/account-expansion --account 001XXXX         # Specific account
/account-expansion --top 20                  # Top 20 opportunities

What This Does

1. Detects expansion signals (usage, growth, engagement)
2. Identifies opportunity types (seat, tier, cross-sell)
3. Performs whitespace analysis to find product gaps
4. Scores and ranks accounts by expansion potential
5. Generates campaign recommendations for outreach

Execution

Use the account-expansion-orchestrator agent:

Agent({
  subagent_type: 'opspal-core:account-expansion-orchestrator',
  prompt: `Identify expansion opportunities. Account: ${account || 'all'}. Segment: ${segment || 'all'}. Top: ${top || '25'}. Org: ${org || 'default'}`
});

Output

The analysis includes:

• Expansion scorecard: Score and potential value per account
• Opportunity breakdown: By type (seat, tier, cross-sell)
• Signal analysis: What's driving expansion indicators
• Whitespace report: Product penetration gaps
• Campaign recommendations: Targeted outreach strategies

Related Commands

• /cs-ops - Customer success operations
• /pipeline-health - Overall pipeline analysis
• /forecast - Revenue forecasting with expansion