Score SERP-TRUST
Run the proprietary 50-item SERP-TRUST scoring framework to assess the website's search engine trust and authority signals.
What This Does
Scores the website across 5 dimensions:
- T — Technical Foundation (crawlability, indexation, schema, security)
- R — Ranking Signals (on-page optimization, content, E-E-A-T)
- U — User Experience & Performance (CWV, mobile, accessibility, CRO)
- S — Search Authority (backlinks, citations, topical authority, PR)
- T2 — Trust & AI Readiness (AI visibility, entity recognition, brand SERP)
Execution
- Load the
cross-cutting/serp-trust-auditor skill
- Load the rubric from
references/serp-trust-benchmark.md
- Research and score all 50 items
- Run veto checks (7 critical conditions)
- Score competitors for comparison
- If LOCAL-IMPACT was also scored, compute SEO Health Index
- Output scorecard with priorities and quick wins
- Save results to
audit/serp-trust-scores.md
Output
Produces a SERP-TRUST Scorecard with:
- Overall score (0-100) and grade (A+ through F)
- Per-dimension breakdown with visual bars
- Optional weighted score (accounting for 2026 factor importance)
- Veto check results
- Competitor comparison table
- Top 5 improvement priorities
- Quick wins list
- SEO Health Index (if LOCAL-IMPACT also scored)