Analyze User Behavior

Query PostHog to understand user behavior patterns, cohorts, and product usage.

Prerequisites

• PostHog MCP must be enabled (this plugin should be enabled)
• POSTHOG_AUTH_HEADER environment variable configured
• Access to PostHog project

Usage

/analyze-user-behavior <query>

Examples:
  /analyze-user-behavior "checkout abandonment last 30 days"
  /analyze-user-behavior "feature adoption for new dashboard"
  /analyze-user-behavior "user retention cohorts by signup month"

What This Command Does

Uses PostHog MCP tools to:

1. Query user events and properties
2. Analyze cohorts and segments
3. Calculate conversion metrics
4. Identify behavior patterns
5. Generate insights with charts/data

Available PostHog Capabilities

When this plugin is enabled, you have access to ~43 PostHog tools:

User Analysis:

• Query user properties and events
• Segment users by behavior
• Track user journeys
• Analyze cohort retention

Product Metrics:

• Feature usage tracking
• Conversion funnel analysis
• A/B test results
• Session replay analysis

Trends & Insights:

• Event trends over time
• User engagement metrics
• Feature adoption rates
• Custom dashboard queries

Example Queries

Conversion Analysis

/analyze-user-behavior "Show conversion rate from signup to first purchase, broken down by traffic source"

Feature Adoption

/analyze-user-behavior "How many users adopted the new search feature in the last week?"

Retention Cohorts

/analyze-user-behavior "Show weekly retention for users who signed up in December 2024"

User Journey

/analyze-user-behavior "What's the typical path users take before upgrading to paid plan?"

Output Format

The command will:

1. Translate your natural language query to PostHog API calls
2. Fetch relevant data
3. Present findings with:
   • Key metrics and numbers
   • Trends and patterns
   • Visualizations (when possible)
   • Actionable insights

Tips

• Be specific about time ranges ("last 30 days", "this quarter")
• Mention specific events or features by name
• Ask for comparisons ("vs last month", "broken down by...")
• Request segmentation ("by country", "by plan type")

Context Cost

This plugin adds ~40,645 tokens to your context window. Disable when not analyzing metrics:

/plugin disable catalyst-analytics

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See also: /product-metrics, /segment-analysis