/market

Language & Quality Standards

CRITICAL: Respond in the same language the user is using. If Vietnamese, respond in Vietnamese. If Spanish, respond in Spanish.

Standards: Token efficiency, sacrifice grammar for concision, list unresolved questions at end.

Skills: Activate marketing-fundamentals, content-strategy skills.

Components: Reference ./.claude/components/interactive-questions.md

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Data Reliability (MANDATORY)

CRITICAL: Follow ./workflows/data-reliability-rules.md strictly.

Data Sources

• WebSearch: Primary source - cite all URLs
• MCP: semrush for competitor data, sensortower for app markets
• NEVER fabricate market sizes, growth rates, or statistics
• All data must have citations with source URLs

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Interactive Parameter Collection

Step 1: Ask Output Scope

Question: "What level of market research do you need?" Header: "Scope" MultiSelect: false

Options:

• Basic - Market overview with key stats
• Recommended - Full analysis with trends
• Complete - Comprehensive with recommendations
• Custom - I'll specify focus areas

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Step 2: Ask Research Focus

Question: "What's the primary focus of this research?" Header: "Focus" MultiSelect: false

Options:

• Market Size - TAM/SAM/SOM analysis
• Competitive - Competitor landscape mapping
• Trends - Industry and consumer trends
• Opportunities - Gaps and whitespace analysis

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Step 3: Ask Data Requirements

Question: "What data types do you need?" Header: "Data" MultiSelect: true

Options:

• Quantitative - Market size, growth rates, share
• Qualitative - Trends, insights, expert opinions
• Competitive - Player analysis, positioning
• Customer - Behavior, preferences, segments

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Step 4: Ask Output Format

Question: "How should the research be formatted?" Header: "Format" MultiSelect: false

Options:

• Report - Full written analysis
• Summary - Executive summary with key findings
• Matrix - Tables and comparison frameworks
• Presentation - Slide-ready format

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Step 5: Confirmation

Display summary:

## Market Research Configuration

| Parameter | Value |
|-----------|-------|
| Market/Industry | [description] |
| Focus | [selected focus] |
| Data Types | [selected data] |
| Format | [selected format] |
| Scope | [Basic/Recommended/Complete] |

Question: "Start this market research?" Header: "Confirm" MultiSelect: false

Options:

• Yes, start research - Begin analysis
• No, change settings - Go back to modify

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Workflow

1. Scope Definition

   • Market boundaries
   • Research questions
   • Data requirements
   • Timeline

2. Data Gathering

   • Industry reports (with citations)
   • Market statistics (verified sources)
   • Competitor landscape
   • Customer insights

3. Analysis

   • Trend identification
   • Growth drivers
   • Risk factors
   • Competitive dynamics

4. Synthesis

   • Key findings
   • Opportunity mapping
   • Strategic recommendations

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Agent Delegation

Task	Agent	Trigger
Data gathering	researcher	Primary task
Competitor analysis	attraction-specialist	Competitive focus
Trend synthesis	brainstormer	Opportunity identification

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Output Format

Basic Scope

## Market Research: [Market]

### Market Overview
- Size: $[X]B (Source: [Citation])
- Growth: [X]% CAGR
- Key Drivers: [List]

### Competitive Landscape
| Player | Est. Share | Positioning |
|--------|------------|-------------|

### Key Findings
1. [Finding 1]
2. [Finding 2]

Recommended Scope

[Include Basic + Trend analysis + Growth projections + Risk factors + Segment breakdown + 5-year outlook]

Complete Scope

[Include all + TAM/SAM/SOM + Entry barriers + Strategic recommendations + Investment thesis + Scenario planning]

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Output Location

Save research to: ./docs/research/market-[industry]-[YYYY-MM-DD].md